Seshadri PV asks a good question: why don’t the more than 3,100 Microsoft employee blogs get more attention, on balance, than Mini-Microsoft?
Human nature. We like shit disturbers more than we like people who are calm, rational, nice, and who post code on their blogs.
It’s not a fair world. The deck is stacked against Microsoft. For the same reason I root against the NY Yankees. We wanna tear down the big guy.
I told a friend the other day the marketing challenge for a big company is to appear small and the challenge for a small company is to appear big.
It’s why a $250 camera worked wonders for Microsoft and why a $4,000 camera is working wonders for PodTech.
I found this over on Steve Rubel’s blog. It’s a Web 2.0 logo generator. Meant to be a parody. But I like it! Too bad you can’t order stickrs for your laptop there. But, no, then it’d have a business model. Can’t have that!
Believe it or not, there’s a company that actually sells that free swag that you can get for free by hanging out in San Francisco on Friday evenings. Or Mike Arrington’s shindigs.
I hear they are doing thousands of dollars in the stuff per month. Damn, I have about 80 T shirts — maybe I’ll sell them on eBay to raise funds for my Windows Vista supercomputer.
By the way, I’m collecting stickers for my new 17-inch Mac. Who has some good ones? Here’s the laptop stickr pool over on Flickr.
All the cool kids have stickrs. Except Patrick. He is such an Apple fan boy that he thinks that defiling an Apple product by putting a stickr on it is sacrilegious.
I should ask my ex to try this out: Snarfware.
Looks like a great way to track your sales on eBay and Craigs’ List. I don’t do much selling on either of those, though, so it’s hard for me to judge whether this is useful.
Anyone else try this?
Speaking of Carl Franklin. This is funny: the Windows Vista song. Ted Pattison wrote most of it. I read about it in eWeek.
One of my favorite experiences is when I planned a bus trip for a bunch of Visual Basic programmers back in the mid 1990s and Carl sang “My Darling Clementine” for hours. There’s a wikipedia entry for that song. Turns out Carl wasn’t alone in singing those lyrics to a number of different melodies (he did everything from AC/DC, the Who, Beattles, Cher, to a ton of others). You can get a sense of what that bus ride was like by listening to Best of Clementine.
One of my favorite podcasts is .NET Rocks which is done by Carl Franklin and friends. I just saw that they analyzed a bunch of hardware and found a kit that works great for less than $500.
PodTech uses some $1,500 specialized recorders but our folks are doing a lot of recording (and they get banged around a lot) plus we donate them to good events so they can record their sessions. I’ll cover those in a future video.
How about you, what do you use to podcast?
I’ve been pretty harsh on Microsoft lately. Hey, that’s normal, I guess, after you leave a job. Sort of a “jump on the man” impulse. Anyway, there are some killer things happening at Microsoft. Catching my eye is the hobbyist renaissance that’s happening there.
Another is the Made in Express Contest. I agreed to be a judge for free cause I believe in this kind of contest which encourages normal people to try their hand at software development. Anyway, like American Idol there’s an audience part to the judging and that’s open now.
Dana, a security expert I’ve been following for quite some time, is blogging his development of a new product, all in one month. It’s an interesting look into the development process that we rarely get to see.
Now, imagine Apple or Microsoft or Google or eBay doing the same.
Imagine that they let you participate, even a little bit, in the development of a new product.
But, no, they won’t try that. It’s too bad. When I did my book I accidentally found that building something in public view ends up with that end thing being a lot better because of the participation of the people who drop by. Not to mention that our search page rank is a lot higher than it would otherwise be (even bloggers who hated our book, and said “that chapter sucked,” added to our search engine ranking).