Steve Safran has an interesting article on podcast math and talks about various metrics that podcasting and videoblogging content owners use to measure the size and engagement of their audiences.
I’m trying to come up with new ways to measure audience that goes way beyond whether someone downloaded my content to their machine. I have tens of gigabytes loaded here that I haven’t watched or listened to, and I bet I’m not the only one.
I’d rather go with engagement than just downloads. I believe advertisers will eventually get wiser and pay for audiences that’ll do things, not just download files with an automated client.
Anyway, most people don’t care about this, but anyone who makes content sure better be engaged on this issue cause it’s where the money will come by 2010.
Oh, and he wants you to “endorse your fruit.” His way of telling you to get out and vote. Both in yesterday’s video.
I love that we can share videos like this with each other. Batman geek cracks me up. Has media changed? Yeah. Try to convince a big-city TV station to distribute something like this. No way, no how.
But now we can get a global audience for our goofy videos. Yeah!
Simon Phipps, who is Sun Microsystems open source ombudsman, gives a different point of view on the Microsoft/Novell deal.
Andy Beard notes that I’m stealing people’s content for my Google Reader link blog.
Absolutely! And, if anyone doesn’t like it, they can send me email and I’ll remove them from my feeds.
But my email lately has been much different. Turns out that these blogs are getting hundreds, and even thousands, of visits from my link blog.
Whoa? The full content is over there, so why would anyone click through to read the full blog?
Well, for one, I’m not printing everything that, say, TechCrunch puts up. So, if you are a new reader and are following my link blog you’ll probably want to click through to good posts to subscribe to the full feed yourself.
Second, if there are comments, or you want to comment on a post, you’ve gotta visit the full thing.
Anyway, what are the rules? Most people who use RSS know that they are giving permission for their feeds to be used in a non-commercial way. My link blog doesn’t have ads on it so fits inside the model of a non-commercial use.
I TOTALLY disagree with Andy that RSS was designed to be private. That’s TOTALLY FALSE. Ever since I can remember RSS is about PUBLIC uses of syndication technology.
First and second parts of our pumpkin walk with photosharing service Zooomr CEO Thomas Hawk is up.
This was the pumpkin patch walkaround where he made about 500 images in just over an hour with about 60 professional quality images coming out of that. His blog explains more.
I love how we see Maryam and Patrick for a split second. Heheh.
Oh, and love how Thomas was wearing a “Diggnation” t-shirt. I wonder if we’ll get onto Digg with this? Seems like anything that mentions Digg gets on Digg pretty quickly.
Speaking of Digg, my blatant begging seems to have helped get the Google Reader video onto Digg. It’s hanging out on the second page right now, but that’s pretty good! 289 Diggs along with one guy saying I’m incompetent.
Damn, there’s always one guy who says the truth, isn’t there?
Speaking of the truth that hurts I pay Shelley Powers a compliment about her photography in this video — you’ll have to watch the video to see why that hurts. I love her photography.