Hey, John Dodds, first thing we need to discuss about marketing is that “2.0″ is SO last week. :-)
This week we’re renaming it to “2007.” So, your “Marketing 2.0 Manifesto” becomes “Marketing 2007 Manifesto.” :-)
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Robert Scoble works at Fast Company.TV (title: Managing Director). Everything here, though, is his personal opinion and is not read or approved before it is posted. No warranties or other guarantees will be offered as to the quality of the opinions or anything else offered here.
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November 13th, 2006 at 2:32 pm
Whereas you geeks are so eager to build in obsolescence, some of us prefer to work on something with at least the appearance of durability.
More realistically, of course, if I accepted your argument it would imply that I have to write another one next year and I’m far too indolent for that.
November 13th, 2006 at 2:47 pm
Marketing 2.0 (07) is my compromise suggestion. It implies that there were six previous versions!
November 13th, 2006 at 5:58 pm
“Marketing 2.0 Manifesto SP2 Feature Pack 2007 Community Technology Preview”
November 13th, 2006 at 6:18 pm
I’d love to see this evolving. Eager to see what 2008 will be ;-)
November 13th, 2006 at 10:05 pm
Okay, that “joke” is now old. You’re as bad as my 10 year old with repeating the same “joke.”
November 14th, 2006 at 4:35 am
Yeah, can we PLEASE lay the 2007 thing to rest? It wasn’t that funny to begin with and has overstayed its welcome.
November 15th, 2006 at 9:03 am
Jeez, I’m just crawling out the cave and here you are aruing about a 2.0 and a 2007.! Who put money in the earth’s time meter to speed it so quickly?
Both have zeros. Both have 2’s so the odd one out is a 7 and a fullstop. OK now drop the 7 and the extra 0, hold the fullstop and make it 2.0!!!
Yes?