When you watch my videos of SOASTA, a startup in Silicon Valley that’s building an automated Web testing tool (pretty cool, too) you’ll notice that every employee has a 30-inch Apple monitor on their desks. That isn’t all. They also bought every employee two computers: one a MacPro and another a MacBookPro. But even more, they bought everyone a 30-inch monitor for use at home with their MacBookPro.
I asked founder Ken Gardner why he did that and he said he noticed he was a lot more productive when using a 30-inch monitor and he wanted every bit of productivity he could get out his employees so he bought them all two too.
It made me want to work for Ken. And it’s not the only visionary thing he’s done with his company, either. They took the interface from Apple’s Garage Band and put it on enterprise software.