YTPC: YouTube Pays Content producers

Hooray for Google who, instead of seeing user generated content as something you should rape and pillage (which is how most big companies look at your work) YouTube, owned by Google, decides to share revenue with folks who put videos up on its service. I first saw this on Mathew Ingram’s blog. But it’s the topic of conversation over on TechMeme.

Imagine if photographers got paid for Flickr’ing. Or, WordPress’ers get paid for blogging.

Hmmm.


Filed under: Uncategorized @ 7:11 am | 11 Comments

11 Comments

  1. David Dalka - Creating Revenue and Retention - Chicago GSB MBA » The Praise for Youtube Revenue Sharing - All for Nothing? Says:

    [...] Scoble and others (notice the post alludes to experimentation in monetization) are talking about how great it is that Google is sharing Youtube revenue with content uploaders. As you will recall, after I made my top 10 unanswered questions post, I later asked if Youtube was really a business at all. So I wondered if this praise was truly warranted. So I just went over to Youtube and refreshed 20 times, got nothing but Youtube promotional ads - those don’t make money. [...]

  2. Alejandro Says:

    Youtubers getting paid for uploading videos would make sense, but being paid for blogging with WordPress doesn’t. After all, I’m not driving any traffic to WordPress, having my blog(s) installed in my domain. I’m not generating content for WordPress, I’m just using WordPress to display my website.

  3. Robert Scoble Says:

    Alejandro: I meant for WordPress.com, not .org.

  4. CG - Thoughts on 2.0 Says:

    [...] YouTube focused on community, and destroyed their competition. Many people in the blogosphere have praised this move, but YouTube’s users certainly won’t like it — if they did, [...]

  5. gz Says:

    One aspect not getting enough play is that this also creates a better monetization platform for the traditional media giants. I think it is their requirements that will drive the ultimate parameters of this platform.

  6. Martin Says:

    FYI, Ciao, a price comparison shopping website in Europe has been doing this for a long time… with written product reviews, and since August of this year, with video reviews…

  7. Martin Says:

    August 2006 of course… Can’t get used to it!! :)

  8. Billy The Blogging Poet Says:

    It’s called Web 3.0 and it’s about time there was some actual sharing of wealth instead of the usual Web 2.0 sharecropping that has been going on for so long now.

    Being the actual first born son of a sharecropper I bristle every time I hear of these Web 2.0 millionaires and billionaires who made their money while others worked for free often making huge investments in time and equipment only to be left with nothing when the big guys sell out to the Googles of the world.

    Tomorrow morning I’ll be posting a story about a new Blogsboro startup that has plans to pay their members. Death to Web 2.0, Life to Web 3.0!

  9. Startup Booster Says:

    I totally agree with Billy TBP on this. All these Web 2.0 is pretty much driven by users and it is about time that someone looks into sharing that revenue. I’ve made a post on my blog yesterday saying that this YouTube move will pressure other social networks to begin giving something back to their users.

  10. Sri Says:

    An interesting take of this on ArsTechnica - how Google/YouTube managed to frame the discussion of their adding commercials to uploaded videos in such a manner so that they actually get praised for it.

    Not like they went from keeping all the revenue to sharing it - they went from zero revenue to monetizing user content while giving them a commission. Not that there’s anything wrong with making money - I like money too :) - but I can see other companies getting blasted for doing the same thing that YouTube’s getting praise for.

    Also, let’s see how many people actually get over the payment threshold (guessing about $100) in order to actually see a cent paid to them though.

  11. Patent trolls could alter future of the web « PLEXUSITY Says:

    [...] a new clever move last January, YouTube has offered to compensate home grown video producers for their material. That will prevent claims from rising, perhaps class actions, to countless [...]

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