A new kind of home builder
I really enjoyed getting out of the Web 2.0 world and talking with an architect in San Francisco who has built a new company, CleverHomes, to build new kinds of homes. He’s trying to build “green Legos for adults.”
Thanks to Jeremiah Owyang for introducing me to CleverHomes and running camera for me too. The discussion is fascinating to hear Toby Long talk about the various technological changes that are sweeping (or about to sweep) through the home building world.

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February 13th, 2007 at 9:21 am
I was first turned onto Clever Homes and other modular modern homes in magazines like Wired and Business 2.0.
These modern, stylish homes are ideal for a techiehead.
February 13th, 2007 at 9:37 am
Scoble, don’t know if it is your intent, the subject matter not being as funny, or just by chance but your laugh is not interfering with the audio in this vid at all.
Would have been great if you could have been on-site to see how they’re using the innovation.
cool video
February 13th, 2007 at 9:43 am
I’m a huge fan of architecture and the recent strides in pre-fab / modular / green housing and innovation in this space related. I have some links to other players in this space in a post I put up last night:
http://www.lfstyl.com/blog/2007/2/12/add-a-house-to-your-shopping-cart.html
Time to grab lunch and watch this video!
February 13th, 2007 at 9:58 am
drdamour: yeah, I’m trying not to laugh as much. It’s hard, though.
February 13th, 2007 at 1:55 pm
I have been hoping for about a year that this will start to be applied/developed in Second Life. It is simple, it ties back into the rest of life and awareness-raising, and would help to gauge interest of the community in sl in this work. This is great.
Bryan (cyrus huffhines in sl)
February 15th, 2007 at 3:09 pm
Video: Construction 2.0 CleverHomes
[Runtime: 54:30 min.] I was reading the Scobleizer and found a fairly substantial video interview with Toby Long, founder of the San Francisco-based, design-build firm CleverHomes. Cleverhomes is one of those companies swimming upstream in a constructi…