Mashable’s Pete Cashmore asks why isn’t there more hype for hi5 when compared to Facebook? After all, hi5 is located in San Francisco and just got $20 million from Mohr Davidow Ventures. Here’s why:
1) Not one of my readers has bugged me to join. With Facebook I had at least 200 people bug me to join over the past few months before I joined. In fact, I had dinner with Kevin Rose (the guy behind Digg and Pownce) and he begged me personally to join Facebook. The words I heard over and over were “the best.” “You’ll like it.” “It’s the best network.” Etc. Etc. Etc.
2) When I sign in I don’t see anything that tells me it’ll be useful for professional networking. Facebook is thought of as “for college kids” but when you sign in it’s professional and there’s no rap singer or bling bling in my face that tells me that I probably am too old for it. On hi5 it’s completely different. The home page looks like a high school kid would love it (and that’s probably why they got $20 million).
3) No app platform that I can see. If you wonder why Facebook is getting all the hype you better understand why the app platform got me to join in.
4) Not many people I know and the ones who are there already don’t seem to be very active. On Facebook there were TONS of people I knew already on the service and everytime I visited one of their profile pages I could tell there was lots of activity (and now that I joined Facebook’s mini-feed brings me lots of activity from my network).
So, why no hype? It only took me five minutes to see why no hype. That doesn’t mean a lot of people won’t join it, though. Just won’t be me saying “you MUST be on this” like I do for Facebook.