Why Mahalo, TechMeme, and Facebook are going to kick Google’s butt in four years

The only reason you’ll watch these two videos is because you trust me to add value to your lives and not sell links.

I explain how SEO-resistant technologies like Mahalo, TechMeme, and Facebook are about to upend the search industry.

Part I of Social Graph Based Search. 14:41 minutes.

Part II of Social Graph Based Search. 15 minutes.
And a bonus round III. 6 minutes.

Oh, and the only way you’ll watch these videos is if someone tells you to watch them. No Google. No TechMeme (this post is too short to show up there).

351 thoughts on “Why Mahalo, TechMeme, and Facebook are going to kick Google’s butt in four years

  1. Mahalo’s community is too closed to a little # of guides to take on google, we need the mass,

    I agree facebook has that.

    and what do you have to add to the fact that google
    will just have to show mahalo’s results when it’s really a good page ?

  2. Mahalo’s community is too closed to a little # of guides to take on google, we need the mass,

    I agree facebook has that.

    and what do you have to add to the fact that google
    will just have to show mahalo’s results when it’s really a good page ?

  3. I would say, before anyone would actually click a link, there has to be a notion.. and the motion is actually the ‘videos’. Whether it be anonymous..

  4. I would say, before anyone would actually click a link, there has to be a notion.. and the motion is actually the ‘videos’. Whether it be anonymous..

  5. You know what this whole thing has shown me.

    That we can trust Rob.

    Rob wrote something and learned from what pile on. Even though Rob’s a key figure in the web/tech/blog industry. Heck – not many tech web sites would get 176 posts or a few dozen has Rob gets on a regular day.

    We have access to Rob (for now)

    Think of any media anchor or other person doing some stupid we would never be able to have this access or public conversation with them. I would have loved to give a constructive comment to Imis for example. Try to email a comment to Opraa – it’s not going to happen. Of course Rob does not have the reach of Oprah – but I hope you get my point.

    “This community” is wonderful. We only learn by opposing views not by “yes” men!

  6. You know what this whole thing has shown me.

    That we can trust Rob.

    Rob wrote something and learned from what pile on. Even though Rob’s a key figure in the web/tech/blog industry. Heck – not many tech web sites would get 176 posts or a few dozen has Rob gets on a regular day.

    We have access to Rob (for now)

    Think of any media anchor or other person doing some stupid we would never be able to have this access or public conversation with them. I would have loved to give a constructive comment to Imis for example. Try to email a comment to Opraa – it’s not going to happen. Of course Rob does not have the reach of Oprah – but I hope you get my point.

    “This community” is wonderful. We only learn by opposing views not by “yes” men!

  7. What if we ^could^ capture ‘word of mouth’ – in its natural element; where people are sharing in the context of their personal relationships. Harness it offline and facilitate it online instead of vice versa.

    Then the emphasis would no longer be on ‘searching’, but rather on ‘connecting’.

    IMO the ‘search engine’ model needs to be turned upside down and inside out to capture local referrals and influence buying decisions where people live.

    These local transactions seem to be the ‘long tail’.

  8. What if we ^could^ capture ‘word of mouth’ – in its natural element; where people are sharing in the context of their personal relationships. Harness it offline and facilitate it online instead of vice versa.

    Then the emphasis would no longer be on ‘searching’, but rather on ‘connecting’.

    IMO the ‘search engine’ model needs to be turned upside down and inside out to capture local referrals and influence buying decisions where people live.

    These local transactions seem to be the ‘long tail’.

  9. Pingback: Reality Me
  10. Regarding “No Google. No TechMeme (this post is too short to show up there).”

    The link from Techmeme (it’s a lowercase m Robert) at http://www.techmeme.com/070827/p9#a070827p9 has been mentioned already.

    I see from comment #32 (link to OnoTech) that you know we can get from Google to this blog (and the post on Techmeme) with relevant terms (Mahalo, Techmeme, Facebook, Google, Scoble’ all the way down to ‘Mahalo, Techmeme’). In addition, the first of the three videos on Kyte is now the top result at http://google.com/search?q=social+graph+based+search

    Did you spot that? ‘social graph based search’.

    I think you’re 0 for 2 on your no Google, no Techmeme theory.

  11. Regarding “No Google. No TechMeme (this post is too short to show up there).”

    The link from Techmeme (it’s a lowercase m Robert) at http://www.techmeme.com/070827/p9#a070827p9 has been mentioned already.

    I see from comment #32 (link to OnoTech) that you know we can get from Google to this blog (and the post on Techmeme) with relevant terms (Mahalo, Techmeme, Facebook, Google, Scoble’ all the way down to ‘Mahalo, Techmeme’). In addition, the first of the three videos on Kyte is now the top result at http://google.com/search?q=social+graph+based+search

    Did you spot that? ‘social graph based search’.

    I think you’re 0 for 2 on your no Google, no Techmeme theory.

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