Seagate’s solid-state future
Disclaimer: Seagate sponsors my show. In a year I’ve done about 300 interviews and none have paid anything to get on my show other than Seagate, so can’t say thank you enough to Seagate.
But here we have two videos. One where execs show off the new products they just announced in New York. But the second one is interesting. I sit down with Seagate’s CEO and some of the top execs and we talk about what role solid-state memories will play in Seagate’s future business. Why does that matter? Because Seagate is largely a hard-drive company today.
Now, are these advertisements? Yes. But they aren’t ads like you’ll see on mainstream TV, that’s for sure.
Marketing through having conversations. Hey, sounds like a famous book I remember. :-)

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September 6th, 2007 at 1:16 pm
This is one of those situations when the old chestnut “Catch people doing something right” applies. Thank you, Robert, for your full disclosure, and for giving the full disclosure a context that wins.
September 6th, 2007 at 7:59 pm
What was that weird cute while the techie-dude was talking? Did he give too much away? or was it because he was rambling?
I thought he was interesting.
September 6th, 2007 at 8:00 pm
Weird cut, not weird cute.
how weird.
September 6th, 2007 at 9:58 pm
Robert…hate to criticize but you really need to get a handle on audio. Tried to listen but your questions were soft and their answers hot. If I turn it up for the question, their answers unhinged my eardrums. Figure out the audio…please, please, pretty please.
September 7th, 2007 at 12:26 am
I’ve been trying to download both Seagate videos - Video and Windows format - from the podtech site but get a File not found error.
September 8th, 2007 at 10:41 am
“Marketing through having conversations” also sounds like the format of half the informercials running on TeeVee these days. I admire your disclosure policies. You’re setting a good example.
September 17th, 2007 at 8:49 am
[...] unknown wrote an interesting post today onHere’s a quick excerptI’ve been trying to download both Seagate videos - Video and Windows format - from the podtech site but get a File not found error. [...]