Demofall 2007 — companies to watch

Read/WriteWeb has a good preview of companies to watch at DEMOfall 2007, which starts today in San Diego, CA. Here’s the full list of all the presenters coming this week.

I think they missed one that’s worthy of including, though: SceneCaster. Mashable has a writeup of SceneCaster. I’ll have a video of them up soon.

Why? SceneCaster is aimed at Second Life. But it gets rid of some of the real negatives that Second Life has. What are those negatives?

1. You can’t get more than about 80 people into any one space. This makes it very tough to use Second Life for commercial experiences. SceneCaster doesn’t have those limitations.
2. You can’t embed Second Life onto Web pages or Facebook profiles. SceneCaster lets you do just that, which makes it far easier to navigate around for novices.
3. SecondLife isn’t well integrated into other Web stores of 3D objects. SceneCaster integrates Google’s 3D Warehouse.
4. Kids are kept out of the main grid in Second Life where on SceneCaster each scene is controlled by the owner. So my scenes will allow kids in and others might have different rules.
5. Because each scene is embeded into a Web page we can link to scenes a lot easier than we can link to them on Second Life.

What doesn’t it do that Second Life will? It isn’t a complete world the way Second Life is, although that world gets people lost which causes high churn rates of people who try it for a while and get bored and leave before discovering that there’s a world that might keep their attention.

Downside? Windows only right now (they are working on a Mac version).

Any other Demo companies that we should pay attention to?

Let’s do what we did with TechCrunch 40 last week. I’ll pick SceneCaster as my favorite company that I’ve seen so far.

Anyone want to pick the company that’ll get the most hype coming out of Demo?

Oh, and there’s a TON of news coming through the feeds this morning due to Demo. I’ve put the best stuff on my link blog.

Another cool thing that Read/WriteWeb didn’t mention? YourTrumanShow, which now will be called “VideoMap.” Mashable wrote that up too.

Comments

  1. Thanks, Robert – glad you liked our write up of DEMO companies. Wish I was going to be able to be there but can’t this year. Will check your link blog, I also hear that @rafe will be live Tweeting it!

  2. Thanks, Robert – glad you liked our write up of DEMO companies. Wish I was going to be able to be there but can’t this year. Will check your link blog, I also hear that @rafe will be live Tweeting it!

  3. Check this out: we have created a WebSlides for all the presenting companies at this conference and their alexa traffic charts. http://slides.diigo.com/list/techdude/demofall2007_alexa

    Playing it allow you to quickly visit all the companies and see their latest Alexa ratings. Not just live webpages, note that you can annotate on those pages on the fly as well! Wouldn’t it be fun to use this to quickly check which company has generated the most buzz after the conference :-)

  4. Check this out: we have created a WebSlides for all the presenting companies at this conference and their alexa traffic charts. http://slides.diigo.com/list/techdude/demofall2007_alexa

    Playing it allow you to quickly visit all the companies and see their latest Alexa ratings. Not just live webpages, note that you can annotate on those pages on the fly as well! Wouldn’t it be fun to use this to quickly check which company has generated the most buzz after the conference :-)

  5. Thanks for the pointer at SceneCaster.

    There’s a real buzz growing up around it. I’ll resist the urge to add it to my ‘one’s to watch’ until I’ve actually had a play.

    But it does seem to open up some interesting new possibilities.

    I have to say I do like the disaggregated, user-distribution model they’re using (like youtube’s widgets). So SceneCaster should ‘play’ on any webpage, provided you can paste in a code snippet.

    This alone may prove to be the virtual world’s mass-market trigger point – in the same way as the I-Phone presses the go button on mobile internet. Virtual worlds go viral.

    Imagine a real-time auction for the item you are selling. This may have powerful, and rapidly enabling consequences for the new forms of classified advertising I’ve been imagining (ie virtual showrooms – now everyone could show off their vehicle for sale and pitch buyers head to head: eBay meets SecondLife…)

    It has implications for global niche communities, too. Replicating a full crowd experience is tough. Now we can have a proper virtual conference.

    And I love the possibilities of that when it comes to getting a niche community of shared interest together – ‘physically’ on a global scale. It really writes large that synchronous communication element that’s so important in the most powerful communities of shared purpose.

    The fact that it should be easier to give directions in Scenecaster because you can link to a location as a separate url is a bonus for those who will use it to promote anything. There’s a big marketing play here.

    It may not have the complete immersion of SecondLife, but it looks like the advantages could trump this – particularly for those who prefer to ‘live’ in the real and virtual space.

    I’ve blogged on this today at http://fasterfuture.blolgspot.com and pointed back here.

    Best dc

  6. Thanks for the pointer at SceneCaster.

    There’s a real buzz growing up around it. I’ll resist the urge to add it to my ‘one’s to watch’ until I’ve actually had a play.

    But it does seem to open up some interesting new possibilities.

    I have to say I do like the disaggregated, user-distribution model they’re using (like youtube’s widgets). So SceneCaster should ‘play’ on any webpage, provided you can paste in a code snippet.

    This alone may prove to be the virtual world’s mass-market trigger point – in the same way as the I-Phone presses the go button on mobile internet. Virtual worlds go viral.

    Imagine a real-time auction for the item you are selling. This may have powerful, and rapidly enabling consequences for the new forms of classified advertising I’ve been imagining (ie virtual showrooms – now everyone could show off their vehicle for sale and pitch buyers head to head: eBay meets SecondLife…)

    It has implications for global niche communities, too. Replicating a full crowd experience is tough. Now we can have a proper virtual conference.

    And I love the possibilities of that when it comes to getting a niche community of shared interest together – ‘physically’ on a global scale. It really writes large that synchronous communication element that’s so important in the most powerful communities of shared purpose.

    The fact that it should be easier to give directions in Scenecaster because you can link to a location as a separate url is a bonus for those who will use it to promote anything. There’s a big marketing play here.

    It may not have the complete immersion of SecondLife, but it looks like the advantages could trump this – particularly for those who prefer to ‘live’ in the real and virtual space.

    I’ve blogged on this today at http://fasterfuture.blolgspot.com and pointed back here.

    Best dc