How many Google Reader subscribers do you have?

UPDATE: This list is no longer accurate. Google updated the numbers last night and they all changed pretty dramatically. I’ll update the list later this week when I have time.

Darren Rowse on ProBlogger showed me how to look up how many subscribers I have on Google Reader.

So, I went looking for some numbers.

Keep in mind that these are ONLY for Google Reader, which is only a small percentage of subscribers (although a growing number).

First, though, let’s look at the TechMeme Leaderboard. The numbers of Google Reader subscribers are in parenthesis.

1. TechCrunch (Google Reader says: 117,690 subscribers on one URL, 11,470 on another — this is for US site)
2. New York Times (33,159 for front page, 5,298 for top 10 most emailed items)
3. Engadget (146,449, it lists a number of others too — compare to only 28,289 for Gizmodo)
4. Ars Technica (about 19,000 in quick add up of all their feeds)
5. CNET News.com (14,395)
6. Read/WriteWeb (8,479)
7. The Register (5,826 for main feed, 1,208 for headlines)
8. GigaOM (5,393 subscribers, plus 1,840 for ommalik feed)
9. Silicon Alley Insider (unknown)
10. Computerworld (1,341 for breaking news, 1,959 for top news)
11. InfoWorld (889 for TechWatch blog, 4,384 for top news)
12. eWEEK.COM (5,021 for tech news, about 1,000 for other feeds)
13. Wall Street Journal (2,033 subscribers)
14. Associated Press (532 subscribers)
15. paidContent.org (401 subscribers)
16. AppleInsider (16,326. Compare to 16,646 for MacRumors)
17. BBC (202,463 for front page, 6,971 for Tech)
18. Crave: The gadget blog (3,136)
19. Search Engine Land (3,910, none for new Sphinn)
20. Reuters (4,006 for top news)
21. BusinessWeek (7,209, 3,617 for tech)
22. Bits, New York Times tech Blog (212)
23. Techdirt (12,628)
24. Webware.com (4,071)
25. TorrentFreak (981)
26. Between the Lines (1,588)
27. CrunchGear (4,190)
28. CenterNetworks (254)
29. All About Microsoft (542)
30. VentureBeat (1,138)
31. The Unofficial Apple Weblog (15,457)
32. Gizmodo (28,289)
33. Scripting News (7,594 for Dave Winer’s main blog and 339 for his annex)
34. Rough Type, Nick Carr (1,801)
35. Microsoft (MSDN Blogs where employees blog, 1,357; MSDN magazine, 1,413, Microsoft Research, 2,276, MSDN just published, 5,452, Microsoft’s press releases, 463. Compare to Mini-Microsoft, 3,246. There are a variety of others, but none higher than these)
36. BoomTown + Kara Swisher + AllThingsD (1,325 on Huffington Post, 377 on AllThingsD, 124 on BoomTown)
37. Wired News (104,159 for top stories, 4,291 for science, 2,729 for gadgets. Compare to Google News, which has 192,100).
38. mathewingram.com/work (18)
39. Business Wire (I couldn’t find data here)
40. Scobleizer (600 for ScobleShow, 4894 for Scobleizer, 29 to my Twitter feed,
41. NewTeeVee (1,439)
42. Tech Trader Daily (360)
43 A VC (Fred Wilson) (4,053)
44. PR Newswire (254)
45. Publishing 2.0 (1,270)
46. Forbes (1,058 on Tech News)
47. DailyTech (about 5,500 on main news feed)
48. Epicenter, Wired blog (351)
49. O’Reilly Radar (13,345)
50. Los Angeles Times (415 for top news, 947 for local, 935 for print edition)
51. Todd Bishop’s Microsoft Blog (597)
52. Times of London (988 for UK News from Times Online)
53. All Facebook (196)
54. Valleywag (5897)
55. Andy Beal’s Marketing Pilgrim (1,656)
56. Inquirer (4,908)
57. WebProNews (about 500)
58. The Jason Calacanis Weblog (2,809)
59. Google LatLong (2,210)
60. ZDNet (930)
61. Download Squad (9,095)
62. Google Operating System (12,284)
63. Official Google Blog (71,283 — the Google Reader blog has 49,242)
64. The Boy Genius Report (1,629)
65. Guardian (7,448, 1,750 on World Latest)
66. PC World (2,279 on latest technology news)
67 Google Blogoscoped (41,387)
68. Infinite Loop (1,987)
69. Macworld (10,545, 843 in top stories)
70. Digital Daily (see Kara Swisher above)
71. Istartedsomething (380)
72. Mashable! (8,763)
73. Engadget Mobile (5,673 for mobile feed)
74. 9 to 5 Mac (76)
75. Guardian Unlimited (7448, 1,750 for World Latest)
76. Financial Times (638. Compare to 176,814 for MarketWatch.com)
77. Yodel Anecdotal, Yahoo’s blog (1,050)
78. MediaShift (784)
79. Yahoo! Search Blog (3,509)
80. Washington Post (5,197, 3,502 for politics)
81. Inside AdSense (4,325)
82. Broadcasting & Cable (63)
83. Akihabaranews.com (226)
84. Google Public Policy Blog (1,397)
85. comScore (526)
86: the::unwired (458)
87: ProBlogger Blog Tips (4,586)
88. Think Secret (10,610)
89. BuzzMachine (Jeff Jarvis) (3,166)
90. Agence France Presse (514)
91. ILounge (4,651)
92. Sprint (I couldn’t find)
93. DigiTimes (474)
94. ipodminusitunes (unknown)
95. Doc Searls Weblog (1,397)
96. Reflections of a Newsosaur (22)
97. Googling Google (1,268)
98. Salon (53,909)
99. Insider Chatter (51)
100. Telegraph (1,260)

TechMeme itself has 10,179.

I also picked some of my favorites to see how they rank
Tantek Celik (402)
Shelley Powers (105)
Tara Hunt (1,083)
Jeremiah Owyang (463)
Scott Beale (1,412)
Rodney Rumford (184)
Blognation (5)
Betsy Devine (73)
danah boyd (2,172)
Shel Israel (552)
Chris Pirillo (2,795)
Stephanie Booth (142)
Daily Kos (7,285)
Daring Fireball (10,878)
Darren Barefoot (359)
Derek Powazek (99)
A List Apart (10,542)
Ryan Stewart (478)
Don Dodge (1,324)
Dare Obasanjo (2,261)
Renee Blodget (178)
Ed Bott (1,113)
Michael Gartenberg (475)
Howard Lindzon (257)
Robert Cringley (5,948)
Jeff Clavier (768)
Jeffrey Zeldman (7,459)
John Battelle (35,976)
Joel Spolsky (26,911)
Tim O’Reilly (10,422)
Joi Ito (1,444)
Jon Udell (3,343)
Loic Le Meur (1,538)
Marc Canter (582)
Dave McClure (122)
Steve Rubel (7,676)
Matt Mullenweg (1,990)
Nick Bradbury (1,287)
Noah Kagan (123)
Paul Boutin (143)
Scott Guthrie (5,511)
Tom Raftery (227)
Thomas Hawk (720)
Uncov (754)
Quotationspage.com: (128,748)
Channel 9 (Microsoft’s video community) (2,268)
Leo Laporte (TwiT.TV, 2,854)
Kevin Rose (389)
Digg (14,247 to Digg/Tech; 109,286 for all News and Videos)
Jonathan Schwartz (3796)
Sun’s blogs (161)
Mark Cuban (8,436)
Guy Kawasaki (7,534)
Seth Godin (36,822)
Tom Peters (2,153)

MediaBlitz has its own analysis of the TechMeme leaderboard numbers. Basically it looks like only 5% of the average blog is read in an RSS reader so multiply these numbers by 20 and you’ll probably get close to real traffic levels.

Tim Bray reminds us that these numbers are ONLY for people who subscribed to the feeds in Google Reader. On his server he has 1,455 subscribers for his RSS, 4,403 for his atom feed, while Google Reader reported 3,690 for his feeds.

I’d love to know how many subscribers you have. Can you look your numbers up and put them in a comment? Remember to add up all the various feeds you have (that’s how I got these numbers above).

Enjoy!

The next step? What are you learning here? For one the BBC is one of the only sites that puts “about News Feeds” next to all of its feed icons (they link to a well done page about how to use News Feeds). Any wonder why they get so many subscribers?

UPDATE: Fred Oliveira says that Feed Burner is reporting to him that he has 2,445 subscribers from Google Reader but Google Reader says that Fred only has 524 subscribers from Google Reader. So, these numbers may be WAY off. But they are the data I had to work with. Would love to hear your stories. Tim Bray says he’s seeing a discrepancy too.

UPDATE #2: I might have missed some of your numbers. I tried to find them all, but please correct what you find if you find some that I missed.

UPDATE: #3: One thing you can’t look up? How many subscribers you have to my Google Reader Shared Items Blog.

UPDATE: #4: TechCrunch’s Michael Arrington was doing something similar. I need to go to dinner, otherwise I’d put my list in a spreadsheet like that.

Comments

  1. Jay says:

    Hey Robert – I commented over at TC but thought it couldn’t hurt to mention it here as well. My blog ‘Dumb Little Man’ has a Google Reader subscriber count just north of 53K.

    Jay

  2. Steph says:

    I find three different entries and two different numbers for my blog. Add them? take the biggest? Confusing.

    See screenshot: http://flickr.com/photos/bunny/1576284018/

  3. Steph says:

    I find three different entries and two different numbers for my blog. Add them? take the biggest? Confusing.

    See screenshot: http://flickr.com/photos/bunny/1576284018/

  4. [...] des blogs francophones du Royaume voilà une source bien utile pour s’adonner au passe-temps du jour, à savoir déterminer qui a le plus de lecteurs dans Google Reader. Ca n’apprend rien, si ce [...]

  5. smsfreaks says:

    I got 51 via Google Reader..but i have no idea about Feedburner…

  6. smsfreaks says:

    I got 51 via Google Reader..but i have no idea about Feedburner…

  7. M Freitas says:

    Hmmm… With updated numbers we 2,306 on http://www.geekzone.co.nz...

  8. M Freitas says:

    Hmmm… With updated numbers we 2,306 on http://www.geekzone.co.nz...

  9. Jeff Atwood says:

    Ain’t there no love in the ‘hood for poor old Coding Horror? Et tu, Scoble!

    I have 32,379 subscribers by this metric, which means I am now officially more important than the front page of the New York Times!

    TAKE THAT GRAY LADY!

  10. Jeff Atwood says:

    Ain’t there no love in the ‘hood for poor old Coding Horror? Et tu, Scoble!

    I have 32,379 subscribers by this metric, which means I am now officially more important than the front page of the New York Times!

    TAKE THAT GRAY LADY!

  11. Dibs.net says:

    [...] Robert Scoble,TechCrunch proprietor Michael Arrington, and others along with many of their followers whiled away [...]

  12. Cool, i just finally broke down and set up Google reader, i was using a mac-based system, but the ubiquity of google is equity for everybody… i kind of sound like a sales rep, yikes! Anyway, it is a nice service, i just wish it looked nicer instead of the baby blue nightmare scheme.

    -Americo
    http://ThunkDifferent.com

  13. Cool, i just finally broke down and set up Google reader, i was using a mac-based system, but the ubiquity of google is equity for everybody… i kind of sound like a sales rep, yikes! Anyway, it is a nice service, i just wish it looked nicer instead of the baby blue nightmare scheme.

    -Americo
    http://ThunkDifferent.com

  14. [...] Oh, and since my subscriber numbers are pretty much non-existent, my words evidently fall into the garbage heap as well. Not sure how one would ever get off the heap if what they post is all crap and no one is ever to subscribe to them, and their numbers never grow to the Scobleizer level. [...]

  15. It’s my prayer that bloggers are not in the number game
    Just for the sake of being famous, well known and getting fame
    What else do we have but advanced computer technology to really blame
    For getting all bloggers everywhere all rather worked up with the numbering flame
    (C) Samuel Goh Kim Eng Tue. 16th Oct. 2007
    http://MotivationInMotion.blogspot.com

  16. It’s my prayer that bloggers are not in the number game
    Just for the sake of being famous, well known and getting fame
    What else do we have but advanced computer technology to really blame
    For getting all bloggers everywhere all rather worked up with the numbering flame
    (C) Samuel Goh Kim Eng Tue. 16th Oct. 2007
    http://MotivationInMotion.blogspot.com

  17. [...] How many Google Reader subscribers do you have? « Scobleizer (tags: rss blogs lists google *) [...]

  18. [...] after Scoble and I wrote about Google Reader stats yesterday, all hell broke loose – all the complainers rallied [...]

  19. [...] of actual subscribers, but compared to popular international blogs (e.g. see Robert Scoble’s list) the German ecosystem of blogs and readers is a rather smallish village. No fat head and a long [...]

  20. [...] Reader subscribers that is. This week, the online world has been buzzing about a new feature that Google quietly rolled out for its Google Reader [...]

  21. [...] Reader Subscribers Google has just released a feature in Google Reader that allows you to see how many people have subscribed to a feed. I thought it would be interesting to check out some the RSS feeds at eclipse.org. As a reminder, [...]

  22. [...] But the real power of standardized, published attention data lies in it’s aggregation. That attention data can provide much richer traffic and consumption statistics than simple feed counts alone. It provides a mechanism for content providers to better see who is actually reading their content, as opposed to just subscription numbers. [...]

  23. [...] ihn bei Google abonniert haben. Jens hat sich bei seinem Ranking von “Techcrunch”, “Scobleizer” und “blognation germany” inspirieren [...]

  24. [...] numbers for a blog when you search to add a new feed. It didn’t take long for different folks to start collecting subscriber numbers for different blogs. I haven’t asked the Reader team about [...]

  25. [...] ihn bei Google abonniert haben. Jens hat sich bei seinem Ranking von “Techcrunch”, “Scobleizer” und “blognation germany” inspirieren [...]

  26. [...] numbers for a blog when you search to add a new feed. It didn’t take long for different folks to start collecting subscriber numbers for different blogs. I haven’t asked the Reader team [...]

  27. [...] Lessons Learned and S.. Craig Killick Web Marketing : Blog Archive : A beginners guide to RSS fo.. Scobleizer CalorieLab Calorie Counter News » Nibbles: Helping obese kids, going.. Leveraging All Search [...]

  28. [...] like following him as a Google Reader friend because he essentially vets content for me. Well, not directly, but you get the idea: I read [...]

  29. [...] been a lot of discussion this weekend about the subscriber counts that have recently appeared in Reader’s [...]

  30. ersin says:

    Interesting news. Now, learning how to monitize that information is something else.

  31. ersin says:

    Interesting news. Now, learning how to monitize that information is something else.

  32. güvenlik says:

    Cool, i just finally broke down and set up Google reader, i was using a mac-based system, but the ubiquity of google is equity for everybody…

  33. güvenlik says:

    Cool, i just finally broke down and set up Google reader, i was using a mac-based system, but the ubiquity of google is equity for everybody…

  34. ankraj says:

    I thought it would be interesting to check out some the RSS feeds at eclipse.org. As a reminder.

  35. ankraj says:

    I thought it would be interesting to check out some the RSS feeds at eclipse.org. As a reminder.

  36. [...] been a lot of discussion this weekend about the subscriber counts that have recently appeared in Reader’s [...]

  37. [...] guru Robert Scoble compiled a list in 2007 of Google Reader subscribers for a number of newspapers, individual bloggers, and online news providers. Keep in mind that these rates reflected the number of RSS feeds that were read through Google [...]

  38. clickdevacanta says:

    Any way to see all trafic?… isn't there something you may add to your code… how can you be shure… couldn't you tack the number the button was pushed?

  39. clickdevacanta says:

    Any way to see all trafic?… isn't there something you may add to your code… how can you be shure… couldn't you tack the number the button was pushed?