I’m seeing more and more anti-Apple blogs lately like the one Dave Winer posted yesterday. Why is that?
Well, Apple is getting bigger and bigger and our attitude is changing. Seven years ago Apple was a cute company that was in severe trouble. People generally like rooting for the underdog. Microsoft was (and still is, really) on top so it was fun rooting against Microsoft and for the company with 4% market share.
Then they started doing stuff we liked. The stores? Sheer genius. iPods? Finally we had a great player for our MP3 collections (which many of the geeks I knew had started collecting in the mid 1990s). Macs? Moved to Intel chips. Finally we could use Windows and whatever weird OS Apple produced on the same machine. Speaking of that weird OS. Back in the 1990s it was pretty damn buggy. I remember making fun of Steve Broback cause he was an Apple freak and his Mac seemed to crash every few minutes. Compare to NT4 and Microsoft was way ahead back then. But then they brought out OSX, which was based on Unix. Overnight it seemed like my friends who were Linux geeks switched over to OSX.
Now those geeks have to wait in line at Apple stores just to get machines fixed. My son today went to a Genius bar and had to wait until 8 p.m. to get help. That didn’t used to be the case.
Add in that even Dell has bloggers and has a team of people dedicated to building relationships with bloggers while Apple employees aren’t even allowed to talk with you if you’re a blogger at the iPhone Dev Camps (at least they aren’t allowed to identify themselves as being an Apple employee).
But back to Dave Winer’s post. It’s totally ridiculous to charge $160 for a drive that costs $90 elsewhere and then force the buyer to give over his old hard drive. Freaking amazing.
So much for the brand promise of Apple.
On the other hand, when my son’s iPod battery died they gave him a new iPod without asking too many questions. That was pretty cool.
Anyway, is your opinion of Apple changing lately? Or do you think they have nothing to worry about?