You are an idiot if you sell your Apple stock tomorrow

It’s too late to sell your Apple stock. If you sold it today, you are a genius. But tomorrow? You’ll be the biggest loser.

Why? Apple has the best team, the best distribution, the best supply chain, the best management in the business.

Everyone, from Palm to Microsoft to Google wants to be like Apple.

Hint: they can’t.

Hint: they won’t (although Palm got very close by hiring a ton of key iPhone execs and developers and PR people away from Apple).

Apple is more than just Steve Jobs. Now you’re about to find out just how much more.

If you sell your stock you’re an idiot. Yes, it’ll be down big in the morning. Yes, the news is sort of shocking. But Apple is fine and we’ll all buy the next big thing that they do no matter who brings it to us. Steve Jobs has built a killer team that everyone wants a piece of and that culture will be around for years. I met many of them in China and they are regarded among supply chain guys there as the best in the business (and the most demanding). That won’t go away because Steve isn’t at the helm anymore.

Oh, and to Steve Jobs: I wish you and your family all the best. This is a tough business to be in front of all the time and you’ve set the standard very high for your team. Now stand back and watch them shine.

148 thoughts on “You are an idiot if you sell your Apple stock tomorrow

  1. It's prevalent that investors release their fund in the time when price reaches its lowest level. We should appreciate them rather than treat them as speculators. They can be saviors for they make the economy naturally flow. In this fidelity 401k bloom era, money is so precious. The good and commodity prices go down. I don't thing this is a turmoil but just harmonization. The property and other commodity prices like home and oil actually come to their real position. For long time, we have always dreaming of cheap prices and wealth life. This may be blessing in disguise.

  2. It's prevalent that investors release their fund in the time when price reaches its lowest level. We should appreciate them rather than treat them as speculators. They can be saviors for they make the economy naturally flow. In this fidelity 401k bloom era, money is so precious. The good and commodity prices go down. I don't thing this is a turmoil but just harmonization. The property and other commodity prices like home and oil actually come to their real position. For long time, we have always dreaming of cheap prices and wealth life. This may be blessing in disguise.

  3. Seriously, Steve is one of the most amazing and inspirational figures in my life time. Apple will not go down because of their innovative products, ideas and their fans base.. I am 200% behind Apple and Steve no matter what happens. I’ve been an Apple user for 10 years since my high school days.. and I am not going to change! Kill me if I ever have to use PC!

  4. Seriously, Steve is one of the most amazing and inspirational figures in my life time. Apple will not go down because of their innovative products, ideas and their fans base.. I am 200% behind Apple and Steve no matter what happens. I’ve been an Apple user for 10 years since my high school days.. and I am not going to change! Kill me if I ever have to use PC!

  5. We, like everyone, wish Steve a speedy and complete recovery. But yes, Apple will go on regardless. And I’m still buying a bit of Apple stock here, for my 401K.

  6. We, like everyone, wish Steve a speedy and complete recovery. But yes, Apple will go on regardless. And I’m still buying a bit of Apple stock here, for my 401K.

  7. Be smart about it, and loyal. Yes I bought some, not much but a little. Back in, about, 2001 I bought about 20 shares of AAPL at $12/share (yea nice) I sold 10 shares at $130 and 5 shares at $180, so yea, I made my money, and happy. Now I just own 5 shares, I know not much but I’m just holding on to that because I love Apple computers and stuff.

  8. Be smart about it, and loyal. Yes I bought some, not much but a little. Back in, about, 2001 I bought about 20 shares of AAPL at $12/share (yea nice) I sold 10 shares at $130 and 5 shares at $180, so yea, I made my money, and happy. Now I just own 5 shares, I know not much but I’m just holding on to that because I love Apple computers and stuff.

  9. Besides wishing Steve Jobs a quick recovery I was wondering if you could give us an insight into how Palm is managing to lure Apple talent as well as the purported strengths of the Apple supply chain. It will be really interesting to know. Thanks!

  10. Besides wishing Steve Jobs a quick recovery I was wondering if you could give us an insight into how Palm is managing to lure Apple talent as well as the purported strengths of the Apple supply chain. It will be really interesting to know. Thanks!

  11. you are an IDIOT. Apple does not just make high-tech devices. It makes electronic fashion jewelry. In order to sell those, you need some one who can generate hype and has the charisma of SJ. stop smoking whatever you are or at least gimme some!

  12. you are an IDIOT. Apple does not just make high-tech devices. It makes electronic fashion jewelry. In order to sell those, you need some one who can generate hype and has the charisma of SJ. stop smoking whatever you are or at least gimme some!

  13. You could be right. Hope you are. However, the last time Jobs wasn’t around, things went slightly pear-shaped. I think your post should perhaps have outlined how the situation is different now.
    I join you in wishing Steve and his family the very best in what I very much hope will be his road to recovery.

  14. You could be right. Hope you are. However, the last time Jobs wasn’t around, things went slightly pear-shaped. I think your post should perhaps have outlined how the situation is different now.
    I join you in wishing Steve and his family the very best in what I very much hope will be his road to recovery.

  15. So the question is what is bigger? Jobbs or Apple

    To believe (1) man can cause the complete downfall of such a strong company is non-sense. Granted to replace the “leadership” might be question, however the loyal niche followers have always enjoyed the opportunity of choice. With Graphics & Video leading us in to the next frontier, Apple will again provide the one solution many MS loyalist don’t believe is there.

  16. So the question is what is bigger? Jobbs or Apple

    To believe (1) man can cause the complete downfall of such a strong company is non-sense. Granted to replace the “leadership” might be question, however the loyal niche followers have always enjoyed the opportunity of choice. With Graphics & Video leading us in to the next frontier, Apple will again provide the one solution many MS loyalist don’t believe is there.

  17. Scoble Doeble it’s been awhile since I’ve checked in on your site. While I agree with you, I think that folks can get back in below what the selling price is today because there is just too much negative news out there about the economy in general. What with all the Bank scammers and corrupt corporations, unemployment, commercial real estate failures, and so one, people will throw the baby out with the bath water. Again, I do think one can get back in later.

  18. Scoble Doeble it’s been awhile since I’ve checked in on your site. While I agree with you, I think that folks can get back in below what the selling price is today because there is just too much negative news out there about the economy in general. What with all the Bank scammers and corrupt corporations, unemployment, commercial real estate failures, and so one, people will throw the baby out with the bath water. Again, I do think one can get back in later.

  19. I’m not sure. I still think that open source solutions will eventually surmount all the major corporations. I say sell!

  20. I’m not sure. I still think that open source solutions will eventually surmount all the major corporations. I say sell!

  21. Rah rah…we’re just as important and brilliant as Steve Jobs! We can do what he did no problem!! This is the same argument that says the President of the United States doesn’t matter. When Jack Welch left GE, they said they have the deepest talent pool in the world. Steve Jobs may not be the ONLY guy at apple…but, he’s the only one investors care about…and that is why the stock will plummet. Besides the fact, that they have the “BEST” everyone right now because they can demand that companies align their resources optimally to service Apple. They’ve had TONS of supply chain screw ups including not having enough 3G iPhones available…wait that was a marketing ploy?

    Get real people…Apple’s STOCK, which is what this posting is about…should be worth $12 by year end. Why? Have you noticed what’s happening out there in retail? It won’t matter at Apple…lot’s of people will want to buy $1500 laptops when they can get a PC for $500. iPhone’s? Yeah…those will be big sellers in 2009. Drop the price to $99 and they still will slow in growth. This company is priced for growth….SELL AAPL.

  22. Rah rah…we’re just as important and brilliant as Steve Jobs! We can do what he did no problem!! This is the same argument that says the President of the United States doesn’t matter. When Jack Welch left GE, they said they have the deepest talent pool in the world. Steve Jobs may not be the ONLY guy at apple…but, he’s the only one investors care about…and that is why the stock will plummet. Besides the fact, that they have the “BEST” everyone right now because they can demand that companies align their resources optimally to service Apple. They’ve had TONS of supply chain screw ups including not having enough 3G iPhones available…wait that was a marketing ploy?

    Get real people…Apple’s STOCK, which is what this posting is about…should be worth $12 by year end. Why? Have you noticed what’s happening out there in retail? It won’t matter at Apple…lot’s of people will want to buy $1500 laptops when they can get a PC for $500. iPhone’s? Yeah…those will be big sellers in 2009. Drop the price to $99 and they still will slow in growth. This company is priced for growth….SELL AAPL.

  23. denying that apple’s success is partially due to fashion and design is rather silly, no?

    looks are important. form is important. such “shallow” traits are a huge part of consumer electronics. most people don’t buy, for example, an mp3 player because they need various functions, but because it appeals to them as part of a larger package on several levels. it’s no longer the social marker (i.e. “i have money”) that it was earlier this decade, but that doesn’t mean that appearance has stopped being important.

    but more to the point of the post, solipsism as an investment strategy is dumb, for a number of reasons. whether you like or don’t like a company’s products is not a good reason to invest* in them. particularly if you’re emotionally involved in their success or failure – fogging up the glasses will never help anyone see clearly. that goes doubly when you have a personality-driven company, at least as far as its public image goes.

    i love me cowon’s audio players** but would never invest in the company. and not just because i’m not involved in the south korean stock market and live in america, but because i simply cannot know enough about their fundamentals and other aspects of their business.

    *(beyond vanity purchases like a few shares of stock. that’s insignificant to one’s bottom line…we hope.)

    **(at least as far as audio goes – the screens are tiny and their low-end is generally ugly but that’s not as important to me as great EQ functionality)

  24. denying that apple’s success is partially due to fashion and design is rather silly, no?

    looks are important. form is important. such “shallow” traits are a huge part of consumer electronics. most people don’t buy, for example, an mp3 player because they need various functions, but because it appeals to them as part of a larger package on several levels. it’s no longer the social marker (i.e. “i have money”) that it was earlier this decade, but that doesn’t mean that appearance has stopped being important.

    but more to the point of the post, solipsism as an investment strategy is dumb, for a number of reasons. whether you like or don’t like a company’s products is not a good reason to invest* in them. particularly if you’re emotionally involved in their success or failure – fogging up the glasses will never help anyone see clearly. that goes doubly when you have a personality-driven company, at least as far as its public image goes.

    i love me cowon’s audio players** but would never invest in the company. and not just because i’m not involved in the south korean stock market and live in america, but because i simply cannot know enough about their fundamentals and other aspects of their business.

    *(beyond vanity purchases like a few shares of stock. that’s insignificant to one’s bottom line…we hope.)

    **(at least as far as audio goes – the screens are tiny and their low-end is generally ugly but that’s not as important to me as great EQ functionality)

  25. All the best Steve. We want you to be safe and healthy. If you weren’t alive tomorrow, I would shed tears – for you and your genius. You are my ideal CEO. Apple is my ideal company. Apple has got your gene to survive. The team is ‘your’ men. They are the true corporate gentlemen to let you got and take wholesome rest. Rest assured, there are people like me who love you from the bottom of my heart. May God give you a very long life. Our best wishes are there with you. Take Care.

  26. All the best Steve. We want you to be safe and healthy. If you weren’t alive tomorrow, I would shed tears – for you and your genius. You are my ideal CEO. Apple is my ideal company. Apple has got your gene to survive. The team is ‘your’ men. They are the true corporate gentlemen to let you got and take wholesome rest. Rest assured, there are people like me who love you from the bottom of my heart. May God give you a very long life. Our best wishes are there with you. Take Care.

  27. It’s amusing and sad to see the comments about “hype” and “fashion” , as if solid engineeering and a second to none user experience was just a fad. The iPod has not cruched all competitiors because of fashion, or hype: it crushed the competition because it’s the best of class media player, has a mature ecosystem supporting it, and Apple has made digital downloads into a viable business.

    The Apple detractors will always have their whining, they’ve been whining for 25 years. But now that Apple is back on top, making products that everyone wants, the whining has turned from “don’t buy Macs/Apple because nobody uses them” , to “don’t buy Macs/Apple because everybody uses them”.

    When Microsoft asserted it monopoly and abused it to prevent competition, Apple supporters were some kind of freaks and cultists for not abandonding Apple and getting on board with Microsoft. And again, now that Apple is on top of their game, and making products that are the epitome of design and function in their market, we aren’t supposed to buy Apple products because, why? Because they are everywhere, and the hapless competition is somehow the underdog?

    Pathetic.

  28. It’s amusing and sad to see the comments about “hype” and “fashion” , as if solid engineeering and a second to none user experience was just a fad. The iPod has not cruched all competitiors because of fashion, or hype: it crushed the competition because it’s the best of class media player, has a mature ecosystem supporting it, and Apple has made digital downloads into a viable business.

    The Apple detractors will always have their whining, they’ve been whining for 25 years. But now that Apple is back on top, making products that everyone wants, the whining has turned from “don’t buy Macs/Apple because nobody uses them” , to “don’t buy Macs/Apple because everybody uses them”.

    When Microsoft asserted it monopoly and abused it to prevent competition, Apple supporters were some kind of freaks and cultists for not abandonding Apple and getting on board with Microsoft. And again, now that Apple is on top of their game, and making products that are the epitome of design and function in their market, we aren’t supposed to buy Apple products because, why? Because they are everywhere, and the hapless competition is somehow the underdog?

    Pathetic.

  29. Scarhawk,

    “what does Apple have in the pipeline to keep up momentum in 2009?”

    There’s plenty in the pipeline. It’s just not clear what will ever see the light of day. Apple is currently the largest shipper of Multi-Touch products (iPhone, iPod Touch, MacBook Pro [w/multi-touch trackpads], etc.) Apple purchased FingerWorks a few years ago to enter the Multi-Touch arena and never looked back.

    Not only is Apple is poised to start offering far more Multi-Touch products, but they are already far ahead of the competition when it comes to expertise in Multi-Touch. So, I would be prepared to consider new Multi-Touch products a main component of their pipeline down the road.

    Consider that, along with the fact that OS X is already an ideal interface for Multi-Touch interaction (The Dock, Spring-loaded folders, Exposé, Genie effects, Core Animation, resolution independent applications [soon]) and you can see that Apple has slowly, but surely, been preparing their OS for Multi-Touch for a loooong time. They aren’t rushing into Multi-Touch like some companies are…

  30. Scarhawk,

    “what does Apple have in the pipeline to keep up momentum in 2009?”

    There’s plenty in the pipeline. It’s just not clear what will ever see the light of day. Apple is currently the largest shipper of Multi-Touch products (iPhone, iPod Touch, MacBook Pro [w/multi-touch trackpads], etc.) Apple purchased FingerWorks a few years ago to enter the Multi-Touch arena and never looked back.

    Not only is Apple is poised to start offering far more Multi-Touch products, but they are already far ahead of the competition when it comes to expertise in Multi-Touch. So, I would be prepared to consider new Multi-Touch products a main component of their pipeline down the road.

    Consider that, along with the fact that OS X is already an ideal interface for Multi-Touch interaction (The Dock, Spring-loaded folders, Exposé, Genie effects, Core Animation, resolution independent applications [soon]) and you can see that Apple has slowly, but surely, been preparing their OS for Multi-Touch for a loooong time. They aren’t rushing into Multi-Touch like some companies are…

  31. Exactly!
    I think steve has done more than anything anyone could have done for any company. And there would be some time that he has to depart, but thanks to the wonderful team that he has built, apple was going bankrupt because the company had lost it’s vision. Now it’s back on track.
    I think people should support this iCon rather than suing around.
    All the best steve!

  32. Exactly!
    I think steve has done more than anything anyone could have done for any company. And there would be some time that he has to depart, but thanks to the wonderful team that he has built, apple was going bankrupt because the company had lost it’s vision. Now it’s back on track.
    I think people should support this iCon rather than suing around.
    All the best steve!

  33. I agree with the stock selling part of your post.

    But I don’t think anyone can deny that Steve Jobs was Apple’s Justin Timberlake in that he “brought its sexy back”. And by far, this sexy perception of Apple has propagated their success as much as (or more than) the quality of the products themselves. For instance, LG makes several touchscreen phones that in terms of capabilities are comparable and sometimes surpass Apple’s iPhone. However, they haven’t been able to even put a dent in iPhone’s march forward.

    Steve Jobs did not create these products all on his own – It’s the team he put together that did it. But he was the one that made Apple mainstream and cool and if they lose him, I think they will feel the effects for quite some time.

  34. I agree with the stock selling part of your post.

    But I don’t think anyone can deny that Steve Jobs was Apple’s Justin Timberlake in that he “brought its sexy back”. And by far, this sexy perception of Apple has propagated their success as much as (or more than) the quality of the products themselves. For instance, LG makes several touchscreen phones that in terms of capabilities are comparable and sometimes surpass Apple’s iPhone. However, they haven’t been able to even put a dent in iPhone’s march forward.

    Steve Jobs did not create these products all on his own – It’s the team he put together that did it. But he was the one that made Apple mainstream and cool and if they lose him, I think they will feel the effects for quite some time.

  35. I think that Jobs, in the early days, did what the organisation is doing itself NOW. He was the “consumer”. If he didnt get it, if he wouldnt buy it – then start again.

    This consumer centric approach has always been pivotal. Many organisations have teams that try and emulate this – but in most cases the company has evolved out of a technology driven environment and so develops a technology push culture.

    Consumers do not want technology, they want nice solutions.

    Example would be mobile internet – who cares if its WiFi, 3g, 2g, LTE, WiMAx….is it quick and does it just WORK? If so – job done.

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