Current TV ushers in a new kind of newsroom: Tweet Filtering

by on January 20, 2009

Current TV's Twitter newsroom

US President Barack Obama saw a new kind of newsroom evolve during his inauguration here in Current TV’s San Francisco studios: a Twitter filtering one. The results were seen on Current TV’s video streams (they will repost portions of the inauguration speech soon).

See they push video out to cable systems all over the world and they wanted to do something different with Twitter: they wanted to include Tweets from around the world live on Obama’s video images. So, they setup this newsroom with 15 editors who sift through thousands of tweets every few minutes. They push Tweets from the back of the room to the front through an editing process, then one person pushes them up live to the screen. Here is video of Mario Anima, director of online community at Current TV, explaining the newsroom and giving us a tour.

[kyte.tv appKey=MarbachViewerEmbedded&uri=channels/6118/322750&tbid=k_1949&premium=true&height=500&width=425]

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  • Imagine that, human-filtered content is worth more... obvious, but fun :-).
  • Come on Robert, that's not a newsroom of any sort, it's event production. And it's hardly new: almost every newsroom in the world takes in audience-generated content through some form or other, frequently email or SMS, and then filters it up to the output.

    What none of them do is put 15 people on a single source of content. And frankly why should or would they?
  • Orville Chomer
    Have you seen the new blog at www.whitehouse.gov ?
    New site up Poof! just like that. It seems to show allot of promise.
  • Nice tour of the Newsroom. I like all those monitors. It looks like my office!
  • Christopher Coulter
    Pop-Up Video only without any insightfu well-written or well-researched quips. Can anyone say seasick? Just a buncha noise.

    Hasn't Current bit dust yet? They have to be burn rate serious.
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