The "David's" in the war over social TV: Miso and Starling

The other day I introduced you to Comcast’s Tunerfish. Comcast has lots of advantages due to its branding and market presence. But there’s a little startup that got there first and is, in my experience, doing a better job: Miso. Here you meet Miso’s CEO, Somrat Niyogi. You’ll find him very passionate about TV. Will he win? Well, this is a disruptive area and startups tend to do better than more established companies when disruption is happening.

Oh, and if you haven’t had enough social TV, in Israel I met with the founder, Kevin Slavin, of Starling, who also has a unique perspective on this new world, although he hasn’t shipped yet and Miso has. Which one do you think will win?

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