Daily Archives: February 28, 2011

Getting ready for SXSW: Order your “geek cards”

SXSW 2011

Back in 2006 I wrote my “best practices” for business cards. That advice hasn’t changed much but the technology behind business cards and business networking sure has. To see just how see the Building43 interview with Hashable’s CEO. Folks over on Quora expect Hashable will be one of the most popular apps at SXSW in 2011.

But as cool as Hashable, or Bump, or similar apps are going to be, most of us will still use paper cards. Damn luddites!

But that doesn’t mean your paper card can’t be geeky! At SXSW this year two companies sent me versions of “geek cards” that they are pushing. You see those two cards in the photo attached to this post.

Who made these? Two companies:

1. Paperlinks.
2. AvaKard.

Yes, both of these are using standard QR codes, so you can scan them with any app but with Paperlinks you can use their iPhone app, which works really well. Shows you all sorts of detail that I can change. You can even get to my Quora page just by scanning my card.

Overall I like Paperlinks better. Partly because I’m just not sold on non-standard-sized cards. Makes it easier to lose and scan and stuff like that. Plus I like the iPhone app they made.

I do like having a photo on a card, though, makes it easier to remember who handed you the card, and where. I also like that Avakards uses a SXSW-specific URL. Paperlinks, in its defense, shows you “I met you at SXSW” which is very useful when you end up mixing up your cards with all of those that you got elsewhere. They are always fun to look back at too.

But, what about you? Are you ready for SXSW? Do you have YOUR geek cards ready to hand out?

By the way, you can scan the cards above using QR code software or Paperlinks’ iPhone app. It even works in the photo above.

One last thing, be careful when handing these cards around. Your corporate bosses might not like you using non-standard cards. In fact I’ll find these hard to use because they don’t even say Rackspace on them. Or, if I did use them I’d also hand you a Rackspace card, too, so you’d know my official work info. But these are fun ways to network with the geeks at SXSW who will be trying all sorts of new mobile apps to network.