Screach about to change bars forever (video first look)

One of the cooler things I saw at SXSW was Screach. What is it? It lets you use your mobile phone to control things on a bigger, different, screen.

Think about a new kind of bar game you could play with other people, all from your mobile phones. Take a look at how it works.

I love this new world, don’t you?

About Robert Scoble

As Startup Liaison for Rackspace, the Open Cloud Computing Company, I travel the world with Rocky Barbanica looking for what's happening on the bleeding edge of technology and report that here.

5 thoughts on “Screach about to change bars forever (video first look)

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  2. Robert, you do feature many cutting edge products/apps and, almost by definition, many of them aren’t going to take off. So that’s understandable. However, what I also think happens is that you get very excited about apps/products/ideas that resonate with you and those in the Silicon Valley echo chamber but wouldn’t pass what I call the “mall test.” And by that, I mean, throw a dart at a map of the world (aim away from Palo Alto and Mountain View, if you can), and (if you hit the US, at least) visit the mall nearest the dart. See if the concept will play there. (Well, first try to find a map :))

    To me, with no offense intended at all to the founder/company, the prototypical example of that is/was Delicious. What percentage of people in the mall/mainstream have used it? Heard of it? Would use if it they became aware of it? There are just so many things that are hyped (and, in the case of Delicious, sold) that, to me, never had any realistic chance of resonating significantly beyond the tech world (thus I wasn’t at all surprised to read the recent news about Yahoo/Delicious)

    All that said, at least based on the video, I think this app could well be an exception and does have the potential to break out into the mainstream. I just downloaded it and am eager to try it out.

  3. Robert, you do feature many cutting edge products/apps and, almost by definition, many of them aren’t going to take off. So that’s understandable. However, what I also think happens is that you get very excited about apps/products/ideas that resonate with you and those in the Silicon Valley echo chamber but wouldn’t pass what I call the “mall test.” And by that, I mean, throw a dart at a map of the world (aim away from Palo Alto and Mountain View, if you can), and (if you hit the US, at least) visit the mall nearest the dart. See if the concept will play there. (Well, first try to find a map :))

    To me, with no offense intended at all to the founder/company, the prototypical example of that is/was Delicious. What percentage of people in the mall/mainstream have used it? Heard of it? Would use if it they became aware of it? There are just so many things that are hyped (and, in the case of Delicious, sold) that, to me, never had any realistic chance of resonating significantly beyond the tech world (thus I wasn’t at all surprised to read the recent news about Yahoo/Delicious)

    All that said, at least based on the video, I think this app could well be an exception and does have the potential to break out into the mainstream. I just downloaded it and am eager to try it out.

  4. No I don’t love them, because none of these things you make videos about ever make it big. 95% of the apps and companies you get excited about do nothing in the long run. This will not change the world. You will have forgotten about this app in a few weeks and have another one.

    1. My numbers are a lot higher than that. But, even if they weren’t, that’s the problem with living on the bleeding edge. I bring new things to you and the market has to decide which ones are really going all the way. And define “make it big.” FriendFeed? It made it big. The founder there now is CTO of Facebook and Facebook gets more and more FriendFeed features every day.

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