I’m hanging out at Y Combinator‘s Demo Day and I think there’s a real problem here with the latest demo days. Each of 82 companies is getting two minutes and 15 seconds to talk about themselves to the audience. It’s like sitting through an entire day of advertisements about new companies that we have no context upon which to decide which companies are good, which ones to show you, etc. Tomorrow I’ll post my thoughts about the companies and will link to the best reports around the web from the day — unfortunately they aren’t live streaming it. You can watch live tweets on Twitter search here.
It’s very frustrating. It almost makes me want to go home with my list of companies, and just start making interview requests and playing with their products. In fact, that’s probably what I’ll do after lunch. The networking here is off the hook.
I far prefer an expo hall approach like what happens at Techcrunch Disrupt. Why?
1. Very quickly people tell me what the interesting companies are anyway. That already happened here at Y Combinator. The companies themselves are good “signalers” of who is hot. This happens at every company. I remember the day when Mint.com found me before its presentation at Techcrunch Disrupt.
2. I can spend a lot of time with those companies and I know where to find them in the expo hall. Here every company is wearing branded T-shirts, but it’s random and chaotic.
3. The folks on stage get questioned by judges, and have enough time to spend with them, so you can really learn something about those companies. Here you just get advertisement after advertisement. Which I guess is really necessary because there are 82 companies. If they took any longer than two or three minutes we’d be here for months. Which shows the value that the press and judges have. Curation is really needed here. But we’re sitting through all these because its Y Combinator.
Anyway, I’ve arranged to have a booth at Techcrunch Disrupt. We’re arranging to interview several companies there. Please email me at firstname.lastname@example.org if you want to get on the calendar. You’ll get more than two minutes to explain yourself, for sure. You can get in with a $100 discount if you use the code: Scobledsf12
UPDATE: during lunch it hit me. What this really needs is that it should be all demos all the time. The fact that they don’t demo their product keeps the focus on the wrong thing.