This morning the replies kept crossing my screen. They look like this:
Just started using http://twply.com/ to get my @replies via email. Neat stuff!
To me this marks this company forever that it’s a spammer. I will never try this tool just because of this. It is why I am increasingly finding myself unwilling to put my twitter address and password into a new tool. They can use that access to hurt you and your reputation.
But, on the other hand, this is brilliant. It is spreading so fast that in the three minutes it took to bang out this post 30 more people loaded this tool and handed over their names and passwords.
Effective and viral. Expect more of this marketing in the future.
Me? It is cluttering up my screen. I need a new kind of filter now.