But they missed how important a change in direction this is for Facebook.
This means that I can embed videos on blogs from Facebook and make those videos available to everyone.
Facebook now is a YouTube competitor and one that has a huge advantage: you know a LOT about the people who publish the videos on Facebook due to their strict rules and the social network — you can click on each person who uploaded video and you can see who their friends are, which is very valuable to knowing whether the person who is publishing video is someone credible and who has authority with other people.
It also means that we no longer have to visit Facebook to interact with an important data type kept there.
To me that’s huge and worth underscoring. Will Facebook continue opening up its walled garden? Interesting to see this in light of Facebook’s other battle with Google over how it’ll open up its social graph data.
Fast Company’s video with Facebook’s Chris Putnam explains the new embedding system along with the new HD video quality they just turned on.
Nice to see Facebook opening up to the Web, though, and tearing down its walls. What do you think?