OK, OK, I’ve had my weekend fun when I said, on Saturday, that most of the sites for the companies being shown at the Demo Conference suck. That conference starts later today. I got half the industry to hate me. I have people wondering if I’m a paid shill for Arrington or TC50. Hate mail continues flowing in. Etc. Etc.
That’s what happens when you only look for the bad.
So, what’s the good? Well, let’s go through these and pull out something nice about each one. Keep in mind I’m only talking about the Websites, not the company or the product/service (I should have been far clearer about that on Saturday). Many still don’t have their service or product up, so we’ll have to judge those later in the week. This was a LOT harder than finding what was bad. I’m sorry, but these sites are really hard to praise. Compare this list to the “Gold Standard” list we posted yesterday. The difference is very telling.
Accordia Group, LLC; New Rochelle, NY;
NICE? The contact us page has a real phone number.
Adapx, Inc.; Seattle, WA;
NICE? Cool pull-down menus.
Alerts.com, Inc.; Bellvue, WA;
NICE? The site talks about you and what the service does for you. Nice color scheme.
Arsenal Interactive, Inc.; Mountain View, CA;
NICE? Clean uncluttered design. Makes me want to learn more.
Asyncast Corp; Campbell, CA;
NICE? Clear call to action “Sign me up!”
Awind Inc.; Junghe, Taiwan;
NICE? It was hard to find something nice about this one, but supports multiple languages is about it.
beeTV; Milano, Italy;
NICE? Good use of stock photos. By graying them out and animating logos in, gives it a cool feel.
Best Buy; Minneapolis, MN;
NICE? Very clear progression of what you’ll get if you try this. Nice use of demos too.
BizEquity Corp.; Spring House, PA;
NICE? Sorry, nothing nice to say. Still has a page up that says to check back on Monday, September 8th. Well, it IS Monday.
Cerego; Tokyo, Japan;
NICE? Uses OpenID.
Cinergix, Pty Ltd.; Melbourne, Australia;
NICE? Good way to get people to sign up for a beta.
Clintworld; Boenningstedt, Germany;
NICE? Clean, professional design.
CoreTrace Corp.; Austin, TX;
NICE? Good video demo. Shows the presenter as well as what’s on screen.
crowdSPRING, LLC; Chicago, IL;
NICE? The visual aesthetic here is the best I’ve seen in this group.
DesignIn, Inc.; Marblehead, MA;
NICE? First site so far that looks like it will show you something different if you’re logged in. This could be a cool product (3D designer for your home) and is one of those I’m looking forward to playing with this week.
Dial Directions, Inc.; Alameda, CA;
NICE? I missed the video on this site because I saw the comic and thought that was goofy. But, oh well, the video is nice and I have added this to my phone’s speed dial already.
DOCCENTER; Omaha, NE;
NICE? I love the “Subscribe RSS” link. That tells me this site will be updated and if I care about the offerings here I can have that stuff shoved to my RSS Reader. I said three years ago that you should be fired if you are a marketer and you don’t have an RSS feed on your site and I still believe that.
Enterprise Informatics, Inc.; San Diego, CA;
NICE? Google ads will fit right in here. Seriously, that’s about all I can say that’s nice about this one, sorry.
Familybuilder; New York, NY;
NICE? This genealogy app gets you back to your favorite social network fast.
ffwd.com, Inc.; San Francisco, CA;
NICE? Home page said “site is down” when I visited at 1:10 a.m. but it has a very cool color scheme and nice logo design.
Fortressware, Inc.; Mountain View, CA;
NICE? Good value statement. A new way to protect my data.
Fusion-io; Salt Lake City, UT;
NICE? Aesthetically awesome.
G.ho.st; Ramallah & Modin, Palestine and Israel;
NICE? Love the benefit statement, the slight animation, and the product. I should have been nicer to this site on Saturday, it deserved to be pulled out and complimented.
Green Sherpa; Santa Barbara, CA;
NICE? Communicates a TON in one screen.
Infovell, Inc.; Menlo Park, CA;
NICE? Nice stock photo. This is one that I really had to dig down deep to find something nice to say.
Intelius, Inc.; Bellevue, WA;
NICE? Ahh, a search box for people. On the other hand it found something that said I was a founder of Six Apart. Um, you might want to look into THAT. Heheh.
Invision TV, LLC; Bethesda, MD;
NICE? This is a demo I’m looking forward to seeing. Nice Flash-based site. Lots of animation and good aesthetic and all that.
iWidgets, Inc.; San Francisco, CA;
NICE? Good demo and nice layout.
Kadoo Inc.; Washington, DC;
NICE? Nice animation.
Koollage, Inc.; San Jose, CA;
NICE? They are revving up their “Kool Factor.” Sigh.
Mapflow, Ltd.; Cork, Ireland;
NICE? FAIL. Says I need a username and password just to visit their site.
Maverick Mobile Solutions, Pvt. Ltd.; Maharashtra, India;
NICE? Sorry, I’ll wait until later in the week.
MeDeploy; Hamden, CT;
NICE? I get the point of what this company does fast.
Message Sling; Worcester, MA;
NICE? Nice signup button. Actually, this is one of the companies I’m looking forward to getting a demo of.
MeWorks, Inc.; Taipei, Taiwan;
NICE? Good “keep me posted” submission box.
Microstaq, Inc.; Austin, TX;
NICE? Nice slogan “innovations that flow.” Why? It matches their product line.
MixMatchMusic, Ltd.; Burlingame, CA;
NICE? Nice way to let beta users in, while informing others and collecting email addresses. This looks like it could be an interesting music service, so we’ll revisit later in the week.
Momindum; Paris, France;
NICE? They integrate with my old company’s products (Winnov) so that’s gotta be nice.
OpenACircle.com; Dallas, TX;
NICE? The CEO blogs. I like the human element. Of course this is a social network/collaborative tool, so you’d expect them to get the value of putting humans on your corporate site.
Paidinterviews, LLC; McLean, VA;
NICE? Very clear, 1,2,3,4 about how this site will help you. Videos don’t work, but I assume they’ll get turned on later today.
Paragent, LLC; Muncie, IN;
NICE? Love a site that has a call to action right in your face. “Watch Demo Now.”
Photrade, LLC; Cincinnati, OH;
NICE? Nice, clear representation of value “get paid for your photos.” I love sites with clear, no BS, language.
PlanDone, Inc.; Petaluma, CA;
NICE? I love testimonials. By the way, are these stock photos? Or, did they spend real money to shoot unique photos?
Plastic Logic, Ltd.; Mountain View, CA;
NICE? Ummmm. Nice super-huge graphics. Oh, wait, I’m supposed to say something nice. Um, gee, er, ahh, well, um, can’t, sorry.
Qtask, Inc.; Burbank, CA;
NICE? They have the best video demo/tour I’ve seen so far.
Quantivo Corp.; San Mateo, CA;
NICE? This was the one site that caught my eye on Saturday and it, again, is my favorite so far.
Radiant Logic, Inc.; Novato, CA;
NICE? Big customers! Tells me this costs a lot of money and probably isn’t sold by visits to the site.
RealNetworks, Inc.; Seattle, WA;
NICE? I’ll skip this one, cause it’s not of something that’ll be shown at Demo so I’ll have to come back.
Rebus Technology, Inc.; Cupertino, CA;
NICE? It’s blue. The autoplaying music woke me up at 2:24 a.m.
RemoTV, Inc.; New Haven, CT;
NICE? Red! Need I say more?
Rudder, Inc.; Houston, TX;
NICE? This site, instead of using a stock photo that looks lame, used its product right in your face. Makes me want to try it.
Semanti Corp.; Alberta, Canada;
NICE? Tight writing.
Sim Ops Studios, Inc.; San Francisco, CA;
NICE? I love sneak peaks.
SitScape, Inc.; Vienna, VA;
NICE? Nice arrows.
SkyData Systems, Inc.; San Mateo, CA;
NICE? Actually this is a site I could probably have been nicer to on Saturday. Glad to finally see a site talking about price. I hate it when companies don’t tell you what things cost and use that as a lead generation device.
SpinSpotter; Seattle, WA;
NICE? I wonder if they’d spot this spin? Hmmm.
Telnic, Ltd.; London, England;
NICE? Clean and gets to the point fast.
TetraBase, LLC; Boothwyn, PA;
NICE? A non-rectangular design.
The Echo Nest Corp.; Somerville, MA;
NICE? Like the design. Looking forward to trying this music recommending service this week.
tikitag, an Alcatel-Lucent Venture; Antwerp, Belgium;
NICE? I think this might be most improved site in two days. Nice video that explains what this does.
Toolgether; San Mateo, CA;
NICE? Sorry, can’t say anything nice yet.
TravelMuse, Inc.; Los Altos, CA;
NICE? I want to go to Hawaii after visiting this site.
Trinity Convergence, Inc.; Durham, NC;
NICE? I wanna hear more about their picture frames and what makes them different.
TurnTo Networks, Inc.; New York, NY;
NICE? Video demo is good.
UbiEst S.p.A.; Treviso, Italy;
NICE? I bet the demo is nice. I want to see if it’ll make my mobile phone more useful.
UGA Digital, Inc.; Taipei, Taiwan;
NICE? Nice 3D logo. I wish I had a sense of what their photo frame does, though.
Unity Solutions, LLC; Clearwater, FL;
NICE? I’m getting sleepy.
Usable Security Systems, Inc.; San Francisco, CA;
NICE? Free beer.
WebDiet, Inc.; Henderson, NV;
NICE? This site has my name all over it. I’m fat and it’s a service to help me diet.
Xumii, Inc.; San Mateo, CA;
NICE? Hey, how did they get a Nokia N96?
Zazengo, Inc.; Santa Cruz, CA;
NICE? Now I’m feeling charitable because I get to go to sleep.