Wine and Web Party, thanks to Twitter and DeLoach winery

Twitter is changing our community interactions in ways that we are just starting to realize. At SXSW parties were formed within an hour, simply because Scott Beale or other people Twittered about them.

We’ve seen a marriage proposal in the last week. Earthquakes reported before CNN does (just tonight there was an earthquake in Tokyo that was being discussed on Twitter). A camera guy in the White House press pool talking with us about what’s going on around the world. And much more.

Last night it came together when a bunch of people who are loosely connected planned, and implemented a wine party in less than 30 hours.

It all started on Friday afternoon. I joined a few guys in Santa Rosa for a wine-tasting weekend: Kevin Rose, founder of Digg, Tim Ferriss, author of “The Four Hour Workweek,” which is near the top of the New York Times best-seller list right now, and Gary Vaynerchuk, owner of a wine store in New Jersey (does $50 million a year in sales) and famous wine videoblogger. Twitter addresses: @kevinrose. @timferriss. @scobleizer. @garyvee.

Anyway, the weekend started out at DeLoach Winery in Santa Rosa, but we had no idea what was waiting for us. DeLoach President and owner, Jean Charles Boisset, served us lunch, launched a new wine, and was showing us around their newly-renovated wine house where they were planning to host events. Here’s part I of the tour that we got. Here’s part II of the tour we got. In part III, Jean shows us some new bottles he’s testing, talks about his marketing philosophy (you might be shocked to learn what “OFS”, which is one of his wine’s names, stands for).

At the time we got these tours this party did not exist. That was Friday afternoon at about 4 p.m. After we filmed those videos, Jean handed the keys to Gary and said “I left 24 cases of wine for you to share with your friends.”

Now, what’s your impulse? I looked at Kevin and Gary and we all three knew we were thinking the same thing: Twitter it! So, we asked Jean “are you sure you want us to invite a few hundred people over here?” He said yes. We asked again, and once more just to be sure. He even said he’d like to host future events for the tech industry. I remember thinking to myself that either Jean was incredibly brave, or maybe he was just not aware of what could happen in today’s Twitter world.

Anyway, Gary had originally planned to have a quiet dinner on Saturday night but now those plans were turned upside down. We thought about just inviting our favorite friends. Nah, that wouldn’t be cool. Too exclusive. So, we just Twittered it and invited everyone to come.

It turned out to be a great party. TeelaJBrown even drove from Los Angeles. Scott Beale got some great photos with his new Ricoh digital camera. I shot two videos of the party itself. BusinessWeek’s Sarah Lacy was there with her husband. So was Dave Morin, head of Facebook’s application platform. Oh, and a whole contingent of French Entrepreneurs who’ll be touring companies in SF and Silicon Valley. They LOVED Gary’s show.

Anyway, if you only watch one video from the party, catch this one of a filming of Gary’s show. Keep in mind this is at about midnight after Gary’s been tasting wine and hanging out with people all day long. The guy is just incredible.

Before I go on more about the party, wanted to thank the other wineries we visited, in addition to DeLoach, which is known for its Pinots.

Shane Winery
. Video. A small microbrewery. I found this one interesting because of the wine maker’s innovative approach. And I love small things. He only makes a couple hundred cases a year.
Forth Winery. You’d never find this on your own. But what a beautiful setting, and even nicer people who made us one of the best meals I’ve ever had. That’s why I shot a ton of video here. Part I. Part II. Part III. Part IV.
St. Francis. Video. Known for having some of the oldest vines in Sonoma and is famous for its Merlots. Meet the CEO and the winemaker.
Great business discussion between Gary and Kevin Rose, founder of Digg, with Jean of DeLoach.

Anyway, hope to do more of these kinds of events. What was great about this one is that it quickly became an experience, rather than just another boring conference. The real trick is: how do you limit them to about 200 people? That seems to be the perfect size. Bigger than that and they become impersonal affairs. Smaller and they are just dinner parties. I have a feeling that if Gary starts doing events he’ll have thousands of people at them pretty quickly.

Anyway, thanks to everyone who came on such short notice. Thanks again to the DeLoach winery.

Mullenweg at Northern Voice

This is the first year I’ve missed the Northern Voice conference. Real bummer, but can’t do every event every year. Matt Mullenweg, founder of Automattic (the fine people who make the blog software I use here) talked about blogging and social media this morning during his keynote. I’m listening to the audio recording of that now. Matt’s one of the smartest people I know, so I always listen to him to see if he’s noticing something happening that I’ve missed.

UPDATE: I’m about halfway through Matt’s speech and it doesn’t disappoint. I wish I had a video, though.

NewTeeVee Conference lacking substance?

The folks over at NewTeeVee just announced its new conference schedule for a conference about NewTeeVee.

I find it severely lacking.

First, why feature Joost? They haven’t proven that they’ll survive in this new TV marketplace. I’m willing to bet that or will have 10x the traffic in a year than Joost. Even TechCrunch is growing bearish on Joost’s future. Why is Joost going to have trouble? Because they wanted to replace TV and the TV networks will NEVER give Joost their best stuff.

But let’s face it, it’s still a YouTube world online. What will change that?

So, what else is missing at a discussion of new TV stuff?

1. Best practices of old on new. The best example of oldTV coming to newTV is what is doing. Ever watch Lost over there? I have and it’s the best stuff out there. They are using technology from Move Networks. That stuff blows away Joost. To me THAT is “new TV.”
2. The best advertising technology I’ve seen is CastFire. I don’t see them on the program. I do see Brightroll. That’s good, I have a 24-minute interview with the founder on my show. Nexidia showed me a bleeding edge technology that’s already bringing new kinds of contextual ads to several TV stations’ local news shows.
3. The biggest innovator in streaming media is Chris Pirillo. The way he uses chat. His sponsorships. And the way he uses YouTube is very innovative yet he isn’t on the program.
4. Codec comparisons: DivX has some of the best codecs out there. It also has a set top box that I’m playing with and its Stage6 community is pretty neat. DivX’s CEO was on my show at CES earlier this year. Adobe is doing a bunch of work. So are other folks. Can we see a shootout? Or techniques to get the sharpest picture online?
5. Apple? No, they have nothing to do with “new TV” right? Well, I haven’t been able to get them on my show either, but Rocky uses Apple’s FinalCutPro to edit my show.
6. Adobe? I see one guy on there as part of a panel discussion. Are we going to learn anything in a panel?: No, we won’t. But the folks who bring us Flash deserve a lot more than a panel slot. Not to mention they have a video editor, Premiere. Oh, and my video with the engineering team behind Flex/Flash talking about its architecture got hundreds of thousands of views.
7. Microsoft? They want to get market share away from Adobe. I see Dan’l Lewin there, but you do realize he isn’t a technical guy and he hasn’t built any video or done any video on the Net, right? He was a co-founder of NeXT, though. Maybe that’s the closest to Steve Jobs you could get.
8. Rocketboom? They just shipped an iPhone app. They have the best distribution system I’ve seen for an independent video blog. Andrew is still doing innovative stuff. Where’s he?
9. Blognation? (Or ANY blog network other than GigaOm?) They are about to put video bloggers in dozens of countries. But not gonna be at NewTeeVee I guess. And because they are a competitive thing to GigaOm they get locked out the same way that PodTech gets locked out. If I ran a conference I’d invite my competitors to speak. Why? Cause my first responsibility as a conference planner is to the people who come. See Eric Norlin’s video for more on planning a great conference.
10. USVP? They invested in several video ventures (including PodTech, Zannel, and National Banana). Not gonna be there and they should be. Heck, let’s get out of stuff that’d help me out. Last night I had dinner with Stewart Alsop. He’s an investor in Why isn’t he on the VC panel? Justin is doing the most innovative stuff in the streaming video space.
11. Tracking and uploading? TubeMogul, for instance, showed me how they can let video bloggers upload to multiple sites and track their results.’s CTO was on my show too. I wish someone would do a session on new ways to demonstrate audience engagement and size and all that.
12. New ways to tell video stories? YourTrumanShow showed me how, for instance.
13. Mixing 3D world’s with video? I don’t see that either. But Scenecaster has a way to do that. So does Second Life. More on the way. I’d love to hear the latest and see what Eric Rice and friends are up to.
14. Why not a session on video vs. audio? There’s a lot of interest there and it sure would be interesting to see if BlogTalkRadio could make a case for audio. You noticed my son’s first sounds on the Internet were audio only, not a video, even though I had lots of video gear there. Heck, I sure could learn something about getting better audio quality.
15. Facebook? MySpace? LinkedIn? Plaxo? Facebook is one of the hottest video sites on the Internet yet I see nothing about it. That’s really lame and missing where a TON of “new TV” action is happening.
16. Building a social network around your video site? Magnify, Ning, and Broadband Mechanics might have something to say about that. In fact, Magnify shows off a great “new TV” site to me. Ning showed me their stuff too. So does BlogTronix, which has a system that lets companies build sites very similar to the Channel 9 one at Microsoft. Ning will be at the conference but, again, only on a panel. That’s not the help that people need — they need demos of what’s possible, not more talk.
17. Legal issues with new TV. How do you get rights to music, other people’s videos? What’s the rules around fair use?
18. Mobile video? On my show Buzzwire showed off its solution. Also, showed me a way to share videos with your friends from your mobile phones.’s CEO is on a panel discussion but I doubt they’ll do a demonstration of how that works. It really is mind-blowing what you can do on a cell phone now.
19. Streaming video? Ustream came on my show to demonstrate what it’s doing. Veodia is aimed at big companies with a better quality streaming video.
20. Mashups? YouTube is now showing videos on top of Google Earth. Plazes is giving us location-based presence. What could we do with that?
21. Film sites. Jaman is very impressive, for instance.
22. Webcasting? IVT showed me its solution. So did Adobe with its Connect service.
23. New kinds of Web experiences that’ll have an impact on how video is used. Zude got my “demo of the year” mark and demonstrates new ways to use video online. Mixercast is a cool way to mashup video, pictures, and other stuff too.
24. New hardware gadgets for video producers? Drobo showed me a new hard drive system, for instance, that we’re using at PodTech and love. I’ve been testing out tons of the latest gear including a Nokia N95 with and a new Nikon pocket camera that has wifi built in. Heck, get Ryan Block of Engadget to come out and show off the latest gear. That dude has a ton of gadgets in his house and he always knows what’s good and what’s not.
25. Real Networks? Do they have a shot at sticking around? They came on my show to demonstrate its new player which lets you save from YouTube.
26. Search and Discovery. MeeVee demoed its search engine. Blinkx CEO came on my show to talk about it (then later took his company to an IPO). Dabble’s founder/CEO showed me its cool search portal and community for video. Stumbleupon came on my show to demonstrate its cool video discovery service.
27. Why don’t I see anything on Windows Media Center? TV Tonic showed me a killer system that’s getting lots of traffic for video bloggers.
28. Video greeting cards? Smilebox showed me theirs.
29. Video email? EyeJot showed me how to do it.
30. Bleeding edge ways to use video cameras? Get Andy Wilson from Microsoft Research to come down. He showed me a system that was wild.
31. Ways to make money with your “new TV?” Edgeio showed me a classified ad system that a few video bloggers are using to bring in some extra cash.
32. Splashcast has been seeing massive growth through its Facebook application. They came on my show a few months ago to demonstrate its widget and media distribution network.
33. What’s the future of home entertainment systems? Seagate showed me its version at CES. I just interviewed MediaMaster too (mostly music right now, but video someday soon) and they have a very awesome service. Videos of that coming soon.
34. Screencasting for fun and profit. Don McAllister, who publishes, came on my show to talk about how he does it.
35. Google? They do this thing called YouTube. You might have heard of it. Marc Lucovsky showed me how to “bling my blog” with a video bar, too.
36. Video education? Winnov showed me an innovative system for universities to use.
37. Loic Le Meur’s Seesmic (here’s me talking about it). If you really want to be known as “NewTeeVee” you gotta have them on the schedule.
38. Zannel. I interviewed them this week and they are competing with Seesmic and
39. UPDATE: I totally forgot Bittorrent. A guy I know downloads all of his TV shows via Bittorrent (and movies and music too). I’m sure he’s not alone so a conference like this should discuss that and what the industry should do for or against it.
40. Serving an international audience. Look at the new Pop!Tech videos. They have subtitles with eight languages in them. That really rocks. But what do you need to do if you want to serve China and keep your videos from getting censored? How about transcriptions so that search engines can work better? Etc.

$500 for this? Damn, maybe I should start charging for my show! I give you a TON more content for free! 🙂

Heck, we can even meet over on my newfangled channel and have a live chat. With audio, video, AND good old text, even!

Oh, and keep in mind I +HATE+ panel discussions. They look great on the Web site, or in a brochure (that’s why I added them to my conferences when I planned them). But you rarely learn anything you can take away and apply to your keyboard. I was just on a panel discussion too at the recent Facebook conference and, while it was entertaining (a good fight on a panel is one way they can be redeeming) I watched the video and didn’t see anything anyone would have learned from it.

UPDATE: Om and I had a nice talk this morning and he’s severely constrained by time (this is a one-day conference). More on that conversation hopefully later in next week.

If you were doing a conference on “new TV” what would you put on it?