Newsgator moves RSS feeds into corporate life

I spent a lot of time recently catching up on NewsGator. If you’re interested in the RSS world and what’s going on you should check out these two videos. In them they explain how Newsgator is making moves into the Enterprise. You can see how the approach here differs from Bloglines, who was on my show yesterday.

There are two videos.

1. A demo of the new Enterprise-focused synchronization system. Five minutes.
2. A discussion of NewsGator’s moves into the Enterprise. 21 minutes.

I included the demo on this post here, but in the interview you’ll hear RSS reading trends inside corporations. NewsGator’s stance here is unique and hearing from them about how companies are using RSS is interesting. Jeremiah Owyang, social media analyst at Forrester should check this out. We talk at length about what NewsGator’s new integration with Microsoft’s Sharepoint means and how it can be used.

NewsGator includes a variety of feed readers including FeedDemon, NetNewsWire, and the various NewsGator clients. They’ve really built a system that goes way beyond what any other feed reading system does.

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Wow, the feeds bloggers are working overtime. Web 2.0 Summit is going on, plus tons of other events, and things are just flowing at a rate I’ve never seen.

How does ANYONE pay attention to ANYTHING in such a high flow state?

Some things did catch my attention, though, while “J, J, J, J’ing” through more than 1,000 items (that’s the keyboard command for looking at the next item in Google Reader).

For instance, this headline: “QVC Sells 4,000 of My Balls in Five Minutes.”

Anyway, I’m reading feeds so you don’t have to.

It’s fun to race against TechMeme and see if I can find cool stuff that TechMeme hasn’t found yet.

What do you think? How am I doing on my feed blog? Does it add value to your life?

I’m trying to find the best of the feeds for you.

How many people use RSS anyway?

One of the slams I saw yesterday after we started posting Google Reader’s feed numbers is that “nobody reads RSS.”

Today, Erick Schonfeld at TechCrunch, gave us some more numbers so we can extrapolate out just how many people actually are using RSS.

First, let’s start with the BBC. That’s the #1 most subscribed to feed on Google Reader that I can find.

Google Reader is reporting that 1,387,559 are subscribed to the News Front Page and another 824784 are subscribed to the UK Edition.

Let’s just call that two million people. Yeah, I know that many people are probably subscribed to both feeds, but let’s just go with it to make the math simple.

Now let’s make an assumption. Let’s say that half of all Google Readers are subscribed to the BBC. That means about four million people are using Google Reader.

Using the data from TechCrunch we see that Google counts for about 38% of all people using a feed reader. Let’s just round that to 40%. That means about 10 million people use RSS. Or probably less if my assumptions above prove to be too liberal.

So, why so small? And why does the world care about the behaviors of only 10 million people (out of six billion).

A few reasons.

First, getting 10 million users isn’t too shabby.

Second, I never expected RSS to get as popular as Paris Hilton.

Third, what’s the real power of RSS? The news influencers use it. So, if you want to reach the Paris Hilton crowd you’ve probably gotta go through someone who uses an RSS aggregator. Most of the journalists and almost all of the bloggers I know use RSS.

But, anyway, is 10 million a good or bad number? Why?

UPDATE: Alex Barrera says he asked FeedBurner reported to him that they have 65.6 million subscribers.

Google Reader numbers changed overnight

This morning this comment was left in my last post:

We’ve now posted on the Reader blog with more details about this:

The post mentions that the counts were slightly off until this morning, so keep that in mind when looking at lists that may be using older numbers.

Mihai Parparita
Google Reader Engineer

He isn’t kidding. The numbers changed pretty dramatically. I don’t have time to do a new list today, but yesterday’s list isn’t very accurate anymore.

How many Google Reader subscribers do you have?

UPDATE: This list is no longer accurate. Google updated the numbers last night and they all changed pretty dramatically. I’ll update the list later this week when I have time.

Darren Rowse on ProBlogger showed me how to look up how many subscribers I have on Google Reader.

So, I went looking for some numbers.

Keep in mind that these are ONLY for Google Reader, which is only a small percentage of subscribers (although a growing number).

First, though, let’s look at the TechMeme Leaderboard. The numbers of Google Reader subscribers are in parenthesis.

1. TechCrunch (Google Reader says: 117,690 subscribers on one URL, 11,470 on another — this is for US site)
2. New York Times (33,159 for front page, 5,298 for top 10 most emailed items)
3. Engadget (146,449, it lists a number of others too — compare to only 28,289 for Gizmodo)
4. Ars Technica (about 19,000 in quick add up of all their feeds)
5. CNET (14,395)
6. Read/WriteWeb (8,479)
7. The Register (5,826 for main feed, 1,208 for headlines)
8. GigaOM (5,393 subscribers, plus 1,840 for ommalik feed)
9. Silicon Alley Insider (unknown)
10. Computerworld (1,341 for breaking news, 1,959 for top news)
11. InfoWorld (889 for TechWatch blog, 4,384 for top news)
12. eWEEK.COM (5,021 for tech news, about 1,000 for other feeds)
13. Wall Street Journal (2,033 subscribers)
14. Associated Press (532 subscribers)
15. (401 subscribers)
16. AppleInsider (16,326. Compare to 16,646 for MacRumors)
17. BBC (202,463 for front page, 6,971 for Tech)
18. Crave: The gadget blog (3,136)
19. Search Engine Land (3,910, none for new Sphinn)
20. Reuters (4,006 for top news)
21. BusinessWeek (7,209, 3,617 for tech)
22. Bits, New York Times tech Blog (212)
23. Techdirt (12,628)
24. (4,071)
25. TorrentFreak (981)
26. Between the Lines (1,588)
27. CrunchGear (4,190)
28. CenterNetworks (254)
29. All About Microsoft (542)
30. VentureBeat (1,138)
31. The Unofficial Apple Weblog (15,457)
32. Gizmodo (28,289)
33. Scripting News (7,594 for Dave Winer’s main blog and 339 for his annex)
34. Rough Type, Nick Carr (1,801)
35. Microsoft (MSDN Blogs where employees blog, 1,357; MSDN magazine, 1,413, Microsoft Research, 2,276, MSDN just published, 5,452, Microsoft’s press releases, 463. Compare to Mini-Microsoft, 3,246. There are a variety of others, but none higher than these)
36. BoomTown + Kara Swisher + AllThingsD (1,325 on Huffington Post, 377 on AllThingsD, 124 on BoomTown)
37. Wired News (104,159 for top stories, 4,291 for science, 2,729 for gadgets. Compare to Google News, which has 192,100).
38. (18)
39. Business Wire (I couldn’t find data here)
40. Scobleizer (600 for ScobleShow, 4894 for Scobleizer, 29 to my Twitter feed,
41. NewTeeVee (1,439)
42. Tech Trader Daily (360)
43 A VC (Fred Wilson) (4,053)
44. PR Newswire (254)
45. Publishing 2.0 (1,270)
46. Forbes (1,058 on Tech News)
47. DailyTech (about 5,500 on main news feed)
48. Epicenter, Wired blog (351)
49. O’Reilly Radar (13,345)
50. Los Angeles Times (415 for top news, 947 for local, 935 for print edition)
51. Todd Bishop’s Microsoft Blog (597)
52. Times of London (988 for UK News from Times Online)
53. All Facebook (196)
54. Valleywag (5897)
55. Andy Beal’s Marketing Pilgrim (1,656)
56. Inquirer (4,908)
57. WebProNews (about 500)
58. The Jason Calacanis Weblog (2,809)
59. Google LatLong (2,210)
60. ZDNet (930)
61. Download Squad (9,095)
62. Google Operating System (12,284)
63. Official Google Blog (71,283 — the Google Reader blog has 49,242)
64. The Boy Genius Report (1,629)
65. Guardian (7,448, 1,750 on World Latest)
66. PC World (2,279 on latest technology news)
67 Google Blogoscoped (41,387)
68. Infinite Loop (1,987)
69. Macworld (10,545, 843 in top stories)
70. Digital Daily (see Kara Swisher above)
71. Istartedsomething (380)
72. Mashable! (8,763)
73. Engadget Mobile (5,673 for mobile feed)
74. 9 to 5 Mac (76)
75. Guardian Unlimited (7448, 1,750 for World Latest)
76. Financial Times (638. Compare to 176,814 for
77. Yodel Anecdotal, Yahoo’s blog (1,050)
78. MediaShift (784)
79. Yahoo! Search Blog (3,509)
80. Washington Post (5,197, 3,502 for politics)
81. Inside AdSense (4,325)
82. Broadcasting & Cable (63)
83. (226)
84. Google Public Policy Blog (1,397)
85. comScore (526)
86: the::unwired (458)
87: ProBlogger Blog Tips (4,586)
88. Think Secret (10,610)
89. BuzzMachine (Jeff Jarvis) (3,166)
90. Agence France Presse (514)
91. ILounge (4,651)
92. Sprint (I couldn’t find)
93. DigiTimes (474)
94. ipodminusitunes (unknown)
95. Doc Searls Weblog (1,397)
96. Reflections of a Newsosaur (22)
97. Googling Google (1,268)
98. Salon (53,909)
99. Insider Chatter (51)
100. Telegraph (1,260)

TechMeme itself has 10,179.

I also picked some of my favorites to see how they rank
Tantek Celik (402)
Shelley Powers (105)
Tara Hunt (1,083)
Jeremiah Owyang (463)
Scott Beale (1,412)
Rodney Rumford (184)
Blognation (5)
Betsy Devine (73)
danah boyd (2,172)
Shel Israel (552)
Chris Pirillo (2,795)
Stephanie Booth (142)
Daily Kos (7,285)
Daring Fireball (10,878)
Darren Barefoot (359)
Derek Powazek (99)
A List Apart (10,542)
Ryan Stewart (478)
Don Dodge (1,324)
Dare Obasanjo (2,261)
Renee Blodget (178)
Ed Bott (1,113)
Michael Gartenberg (475)
Howard Lindzon (257)
Robert Cringley (5,948)
Jeff Clavier (768)
Jeffrey Zeldman (7,459)
John Battelle (35,976)
Joel Spolsky (26,911)
Tim O’Reilly (10,422)
Joi Ito (1,444)
Jon Udell (3,343)
Loic Le Meur (1,538)
Marc Canter (582)
Dave McClure (122)
Steve Rubel (7,676)
Matt Mullenweg (1,990)
Nick Bradbury (1,287)
Noah Kagan (123)
Paul Boutin (143)
Scott Guthrie (5,511)
Tom Raftery (227)
Thomas Hawk (720)
Uncov (754) (128,748)
Channel 9 (Microsoft’s video community) (2,268)
Leo Laporte (TwiT.TV, 2,854)
Kevin Rose (389)
Digg (14,247 to Digg/Tech; 109,286 for all News and Videos)
Jonathan Schwartz (3796)
Sun’s blogs (161)
Mark Cuban (8,436)
Guy Kawasaki (7,534)
Seth Godin (36,822)
Tom Peters (2,153)

MediaBlitz has its own analysis of the TechMeme leaderboard numbers. Basically it looks like only 5% of the average blog is read in an RSS reader so multiply these numbers by 20 and you’ll probably get close to real traffic levels.

Tim Bray reminds us that these numbers are ONLY for people who subscribed to the feeds in Google Reader. On his server he has 1,455 subscribers for his RSS, 4,403 for his atom feed, while Google Reader reported 3,690 for his feeds.

I’d love to know how many subscribers you have. Can you look your numbers up and put them in a comment? Remember to add up all the various feeds you have (that’s how I got these numbers above).


The next step? What are you learning here? For one the BBC is one of the only sites that puts “about News Feeds” next to all of its feed icons (they link to a well done page about how to use News Feeds). Any wonder why they get so many subscribers?

UPDATE: Fred Oliveira says that Feed Burner is reporting to him that he has 2,445 subscribers from Google Reader but Google Reader says that Fred only has 524 subscribers from Google Reader. So, these numbers may be WAY off. But they are the data I had to work with. Would love to hear your stories. Tim Bray says he’s seeing a discrepancy too.

UPDATE #2: I might have missed some of your numbers. I tried to find them all, but please correct what you find if you find some that I missed.

UPDATE: #3: One thing you can’t look up? How many subscribers you have to my Google Reader Shared Items Blog.

UPDATE: #4: TechCrunch’s Michael Arrington was doing something similar. I need to go to dinner, otherwise I’d put my list in a spreadsheet like that.

Here's the FeedHub videos

As talked about earlier, here’s the FeedHub videos.


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Is FeedHub the answer to information overload?

I’ve been playing with mSpoke’s FeedHub, releasing today at the Demo Conference. I’ll have a video up later today demonstrating the product.

Dan Farber has a review and info up on his ZDNet blog.

I’ve been interested i this topic for some time. Right now I’m reading 848 feeds for my link blog in Google Reader. I’m way overloaded with feeds. Now, imagine I only had 10 minutes a day to catch up on my feeds, how would I do that?

Well, the answer up to now was TechMeme or one of its sisters.

TechMeme actually works great. Tracks thousands of news feeds and every few minutes it remeasures which ones are most important. Problem is that TechMeme only covers tech news. Its sister sites cover gossip, or regular news/politics, or baseball.

But what about 800 custom feeds that you hand picked?

Well, that’s what FeedHub is aimed at.

You put your feeds into it and FeedHub will pick the best stuff to show you out of those feeds.

One problem: for me it doesn’t work. It doesn’t pick the stuff I’d really like to read from my feeds. Almost none of the items match my link blog, for instance.

Now, keep in mind that you’re not supposed to judge FeedHub by its first results. You’re supposed to train it. By using the feed items and clicking on the ones you like, and voting up certain topics, over time it will start bringing ou a lot more stuff that matches your interests.

That’s cool, but I haven’t gotten to that level of commitment with it yet to find out if it really works that well.

I really want to believe in it, though, because I think something like this holds some major keys to information overload and giving us a “custom TechMeme.”

I’ll keep playing with this and see if I can get it to work well for me.

Some other concerns:

1. How big a market is there for a “custom TechMeme?” Not too many people I know are trying to read hundreds of feeds. Certainly not many busy executives who are looking for alternatives.
2. How will they make money? Advertising in the feed items? That’ll make reusing them far less popular and, even, could add its own new noise that’d offset the time savings.
3. What will they do with the attention information they are collecting? Let’s assume that they’ll get everyone who reads feeds to use it, well, then they’ll know more about us and our behavior than even Google does today.

How about you? Any of you playing with this? Are you looking for ways to subscribe to new feeds and get a custom Techmeme?

Oh, one more caveat. It takes up to a day to start working. So if you just try it for a few minutes you’ll have a totally unsatisfactory experience.

UPDATE: Got the videos up here.