Tokash amazed by per-app audio (and FeedLounge)

The evening started out skeptical enough. John Tokash, director of software development at Homestead Technologies, wrote me with a list of troubles he’s having with Windows Vista. He also wrote me some of the things he liked and asked “what else is there?” I gave him a short list, one of which included per-application audio settings. He went nuts!

I just realized that the power of my evangelism is simply journalistic work. I go around to the teams and ask them what they are doing, they tell me, and then when people ask me what’s cool in Windows Vista, I just tell them. Long way of saying that I hung out for an hour with Steve Ball and Larry Osterman and a few others and got the skinny on per-app audio.

Oh, and John isn’t just raving about Vista, he got a look at FeedLounge, a new RSS aggregator that’s launching on Monday, and he says it’s worth a look.

RUMOR CORRECTION: Microsoft does not block MP3s on Verizon phones

It took me a while to track this rumor down, but the team just sent me an update/correction. Here’s more from Wayne Hickey, who is doing PR for the Windows Media Team.

“It is absolutely untrue. Microsoft provided the technology for this deal only, and in no way placed restrictions on design or the use of other audio technologies as part of the deal. Verizon intended to support direct MP3 playback at launch, but their primary focus was over the air delivery and one of their other tech providers was unable to do direct MP3 playback by launch. They do support MP3 playback via transcoding to WMA via Windows Media 10 and are working to deliver direct MP3 playback shortly.”

The original story was reported here on Engadget, Techdirt, and ZDNET and was linked here on Memeorandum/Tech.

Slate shows how Apple can put a hammerlock on digital video

Interesting analysis on Slate today:

“The cable companies have a clear advantage here, as does Microsoft with its Media Center PCs and the enormously popular Xbox. Apple will become a force here on the day when the iPod is expressly designed to plug into your television—not to mention your car stereo and broadband network. If Steve Jobs can make the iPod an entertainment hub, Apple will be the company to beat, a feat it could never accomplish with personal computers.”