Facebook lists make Twitter and Google+ lists look lame in comparison

Over the last week, to get ready for a new season of videos on Building43 (we just loaded a new one about Inkling, an ebook company).

Why am I so list crazy on Facebook? Because this feature blows away the same feature on Twitter and on Google+.

Twitter can’t have more than 500 on one list. Facebook can. My startup list already has 834 companies on it. On Google+ I could make a similar list (except very few startups use Google+) but I couldn’t share it with you. Google+ only lets you share 500 items. Facebook doesn’t have limits.

If you look at my list of big tech companies you’ll see photos, graphics, and conversations. Big tech companies. Yes, they mostly are ads (what else do you expect big companies to do) but these ads are more satisfying than the same stuff on Twitter.

Google+ can’t show you what the list does instantly. For instance, my list of tech journalists and bloggers is very similar to one I have on Google+ but when my wife added it to her account she didn’t see any items. Not true on Facebook where you can see the consequences and benefits of any list without subscribing first. Just click.

When you subscribe to a list on Twitter, it doesn’t do anything to your feed. On Facebook some items from your lists will show up on your main feed, identified by the list they come from. So, subscribe to my Technology Startup Investors list and you’ll get one to four posts a day from it on your main feed. You can control this, of course.

Other lists I am working on here on Facebook:

For programmers. Tons of geeky sources.

Tech Industry Heroes. Really VIPs, people who have made a difference in the tech industry.

Other lists I subscribe to:

Photographers, by Thomas Hawk. Great list with about 200 great photographers.

Business News, by Vadim Lavrusik.

Tech Science, by Kaushik Iyer.

News, by Vadim Lavrusik.

There are a ton of lists here you can choose from on a variety of topics from sports to politics.

Please do let me know if you see anything that doesn’t belong on one of my lists or if there’s anything missing.

Oh, and next week I’ll be at Techcrunch Disrupt. If you have a new startup coming out there, please email me at scobleizer@gmail.com. If you haven’t bought your ticket yet, use the $100 off discount code Scobledsf12.

Some new geeky Facebook lists and advice for startups launching

The press takes a look at iPad 2

Yesterday I went through hundreds of startups’ Facebook pages. Why? I built a new list of hundreds of startups. You should subscribe to it. I also added a lot of investors onto my startup investor list. Subscribe to that one, too, and you’ll know what the money in the industry is thinking. Finally I also built a new list for programmers.

Why on Facebook? I’ve noticed a change lately. Facebook is the best place to build lists like these. Why?

1. Everyone is on Facebook. It is very rare that I can’t find a startup. Out of the 72 Y Combinator startups almost all of them were on Facebook.
2. The list-building facility in Facebook is better than Twitter or Google+. Twitter limits me to 500 things on each list. Facebook doesn’t. Plus, if you subscribe to lists they actually put some items from each list onto your main feed. Twitter doesn’t do anything when you follow a list. Finally, I haven’t hit a list limit yet on Facebook, where on Twitter I’m limited to 20 lists.

Anyway, that’s a long way of getting around to some things I’ve noticed that Startups could improve on when launching their companies (I’ll be at Techcrunch Disrupt with our awesome new video studio thanks to New Tek’s Tricaster to meet the latest startups launching. If you have a startup that’s launching there, make sure you email me and get on our calendar. scobleizer@gmail.com. If you want to go I arranged a $100 discount, use the Scobledsf12 code).

1. Get a name that’s searchable on ALL services. It’s amazing that about 10% of startups couldn’t be found on Facebook because they had common names or names that weren’t searchable.
2. Make sure a description of your business is on your Facebook page. Quite a few didn’t have a description.
3. Make sure you link to your website. It’s amazing to me to see how many businesses don’t link back to their main website.
4. Make sure there’s a call to action on your Facebook page “Download our app today and you’ll get $10 off” for instance. Very few startups do this. Ask for the sale! (Or the download or the click).
5. Use photos and videos often. The best startups post lots of imagery and videos. The worst ones? Text only. This is one reason why I take photos, so I’ll have some to use on my posts in the future (the photo above I shot at the iPad 2 launch).

While I’m thinking of Techcrunch Disrupt, here’s some ideas for how you can use your Facebook page to scale out your conference investment (it is expensive).

1. Post photos of your staff uniforms BEFORE the event. You do have a staff T shirt, right? Y Combinator does this so well. Every company at its demo day last week had its employees wearing a company T-shirt.
2. Tease us with what you are going to be doing. For instance, at our booth we’ll be using a new piece of video gear. You all will want to see it. That’s a tease. If you have a new UI, show us a piece of it, and say “you can see more at our booth.”
3. Make a list of competitors who will be disrupted by you. You do have competitors, right? You are better, right? If not, why are you going to Disrupt? Post a blog post about them and what makes you different. Heck, post a blog post about what makes THEM better than YOU! That will get attention and demonstrate you have real passion and credibility about the marketplace you serve.
4. Don’t listen to Techcrunch’s rules. They tell companies not to disclose what they are doing to journalists ahead of time. This is risky, yes. If one of those journalists leak before you get on stage you might get kicked out of the show. So, pick some journalists you trust, and give them a sneak peak, but embargo them. They will have a deeper story to augment the few minutes you get on stage. Companies that don’t take this risk really are lame and really ruin their “coming out” chances for huge and deep coverage. Remember, great companies are built, not launched.
5. Make sure your signage explains what you do quickly and efficiently. It’s amazing when I walk through an expo hall and can’t figure out what a company does just by walking past its booth. On Y Combinator’s brochure every company was described in four words or less. BufferBox simply said “Drop boxes for packages.” Vastrm says “Warby Parker for shirts.” Instacart says “Groceries delivered fast.” Everyday.me says “Personal timeline.” Every company figured out what it was and shrunk it down to four words or less. Everyone. You have no excuses.
6. Have a “schtick” that gets people to engage. Some companies have mini-golf contests. Others have funny people presenting. Others just have a fun contest. But you gotta find a way to stand out above the noise of expo halls.
7. Hand out some awesome swag. Word gets around that your booth is a must visit. Plus, even if they aren’t customers, maybe a few of the influencers will take photos of your swag and post them around.

Fun Twitter shirt seen at LIFT

What about you? Do you have any suggestions for companies launching?

Hanging out at Y Combinator demo day and I am now looking forward to Techcrunch Disrupt

I’m hanging out at Y Combinator‘s Demo Day and I think there’s a real problem here with the latest demo days. Each of 82 companies is getting two minutes and 15 seconds to talk about themselves to the audience. It’s like sitting through an entire day of advertisements about new companies that we have no context upon which to decide which companies are good, which ones to show you, etc. Tomorrow I’ll post my thoughts about the companies and will link to the best reports around the web from the day — unfortunately they aren’t live streaming it. You can watch live tweets on Twitter search here.

It’s very frustrating. It almost makes me want to go home with my list of companies, and just start making interview requests and playing with their products. In fact, that’s probably what I’ll do after lunch. The networking here is off the hook.

I far prefer an expo hall approach like what happens at Techcrunch Disrupt. Why?

1. Very quickly people tell me what the interesting companies are anyway. That already happened here at Y Combinator. The companies themselves are good “signalers” of who is hot. This happens at every company. I remember the day when Mint.com found me before its presentation at Techcrunch Disrupt.
2. I can spend a lot of time with those companies and I know where to find them in the expo hall. Here every company is wearing branded T-shirts, but it’s random and chaotic.
3. The folks on stage get questioned by judges, and have enough time to spend with them, so you can really learn something about those companies. Here you just get advertisement after advertisement. Which I guess is really necessary because there are 82 companies. If they took any longer than two or three minutes we’d be here for months. Which shows the value that the press and judges have. Curation is really needed here. But we’re sitting through all these because its Y Combinator.

Anyway, I’ve arranged to have a booth at Techcrunch Disrupt. We’re arranging to interview several companies there. Please email me at scobleizer@gmail.com if you want to get on the calendar. You’ll get more than two minutes to explain yourself, for sure. You can get in with a $100 discount if you use the code: Scobledsf12

UPDATE: during lunch it hit me. What this really needs is that it should be all demos all the time. The fact that they don’t demo their product keeps the focus on the wrong thing.

Six startups that predict an awesome YCombinator demo day this Tuesday

Six companies. If the other 80 companies that will be born on Tuesday are anything like these six, we are in for quite a week in Silicon Valley startup land.

Here’s a look at the four companies, two of which visited me in my Half Moon Bay, California, house on Friday to talk about Y Combinator and why it continues to be the best incubator and the one that most entrepreneurs hope to gain entry into.

Company One: Grid.

Go read about Grid on Techcrunch. That impressed me enough that I asked Josh to come by and spend some time with me, which is the video here. My only complaint is that Grid isn’t ready for prime time yet. The ideas are killer, but most people won’t be able to use this new kind of spreadsheet until sometime in 2013. I could listen to Josh, the founder, though, for hours. He worked at Microsoft on the Excel team and got stymied there because Microsoft doesn’t want to rethink its products. Heck, I wouldn’t. They are cash cows. But Josh’s ideas are awesome and I can’t wait to use his products.

Company Two: Smart Asset.

CEO Michael Carvin spent a bunch of time with me on Friday. He also was in Techcrunch a few days ago. Already 14,000 people have visited his site, which helps people make major purchase decisions. Like buying a house. His design hit me as being done by Edward Tufte, Carvin told me that his designer loves Tufte. When you enter a few things in his site has lots of sliders so you can adjust up and down your down payment and other details. It is one of the best done sites I’ve seen and I wish I had had this site when I purchased my house.

SmartAsset.com screen shot

Company Three: Hipset.

I love anything contextual that uses my Facebook data to bring me personalized experiences. Too many entrepreneurs are listening to the Facebook naysayers. When I was at Disneyland last week it seemed that EVERYONE was on Facebook. Only one guy in the audience of Chase Jarvis’ awesome photography show wasn’t on Facebook. And we’re putting more and more of our data into Facebook every day. Read more about Hipset on Techcrunch here.

Hipset takes that data and makes a music magazine out of it. Since I have more than 5,000 likes on Facebook (go ahead and steal my 300+ music likes to try this magazine out) Hipset really rocked for me. Love it, although it has quite a few things that need improvement. This needs to be an iPad app right now. The mobile experience is janky to say the least.

Company Four: Instacart.

These guys snuck into Y Combinator at beyond the last minute. How? Their product rocked. The story is on Techcrunch. What does it do? It does 1-hour grocery delivery. What we’re witnessing is the “Uberization of everything.” If you haven’t used the Uber car ride app yet, you should. Within a couple of years everything will have an app that looks like Uber and works like it too.

Company Five: Credictive.

When you meet founder Ela Madej, from Poland, she infects you with her passion for starting companies. This is her third company, which will let people give everyone credit for the site you are on. Last time I saw it it was an overlay for the Web that let you see who built that site. I thought it was an innovative competitor for Geekli.st, which lets geeks brag about the products they built or worked on. Why is that important? Well recruiters LOVE sites like these. I know, my neighbor John Poore is a recruiter (I did an audio interview with him a few weeks back).

Company Six: Boosted Boards.

When other entrepreneurs love what you do, you know you’re onto something. These guys take a skateboard and put a little electric motor onto it. I hear it’s quite a kick to ride and is something that will be hot with teenagers in no time.

Here’s a video that PandoDaily did about this company:

Well, there you have it. Six very different Y Combinator companies. I hear there are 82 companies that will be revealed on Tuesday, most for the first time in public. I’ll be there with my video camera looking for more great companies to highlight. Startups, if you want to get together, my phone number is +1-425-205-1921 or my email is scobleizer@gmail.com

Oh, and I also will be filming startups at the Techcrunch Disrupt conference in San Francisco September 8-12. I’ve arranged with Techcrunch for a $100 discount. Just use the code: Scobledsf12. Hope to see you there!

Cinch.fm mobile audio service shuts down, demonstrates troubles of when you bet on services you don't control

Last night Cinch.fm (an audio service for mobile phones) announced it was shutting down (the parent company, BlogTalk Radio isn’t shutting down, just the Cinch.fm). Major bummer because I have more than 300 recordings on the service including some really historic ones with folks like Instagram’s founder, Kevin Systrom and more. That interview is here. Or it will be until October, when Cinch.fm shuts down for good.

In the past year I’ve moved my iPhone audio recordings to SoundCloud, which is really a great service and has much more funding behind it.

Last night I recorded my thoughts about what happens when services shut down and take parts of the Web with it:

Yes, I already have downloaded all the files, but any links to them will break. So, this is a real bummer.

Anyway, my Cinch.fm casts are at: http://cinch.fm/scobleizer
My new SoundCloud channel is at https://soundcloud.com/scobleizer

This is a real problem with using third-party services you don’t control to hold your life.

As more and more “contextual” services grab pieces of our lives, and study them, what about us will disappear if those companies disappear or decide to “pivot?” Something I’ll be thinking about as Shel and I work on our new book, “The Age of Context.” Speaking of the book, I took a couple of weeks off, but the book continues to hum along. More news coming soon.

No, this won’t get me to stop betting on third-party services like Google+, Facebook, or Twitter, but it does show there’s a risk to locating your content on places where you have no control or ownership.

Here’s the email Cinch.fm cast sent all its users last night:

Dear Cinch.FM users,

It is with great sadness that I announce that we are shutting down the Cinch.FM service. While we continue to believe that easily creating audio content has an important place in the digital world, we just do not have the engineering and product resources to maintain the service while continuing to invest in our main property, BlogTalkRadio. We’d like to make the transition off of Cinch.FM as smooth as possible for you by providing the steps necessary for preserving your content.

Effective August 20th, 2012, no new accounts can be created on Cinch.FM and for those of you with an existing Cinch.FM account, you will no longer be able to create new audio recordings.

Your existing content will remain online and available until October 20, 2012 – two months from the shut down date. Cinch.FM players that have been published on your blog or any other website will continue to function until that date. In addition, the RSS feed for your account will remain available for the same period.

If you would like to save any of your recordings, please log in to the Cinch.FM web site immediately and download your audio content. To download your content, you may login here. If you have a large volume of content that you would like to download, we recommend that you use the RSS feeds available in your account and a podcast client.

After October 20, 2012, your content will be permanently deleted, and we will not be able to retrieve it.

I know that many of you actively use the Cinch.FM service, but please know that this turn of events saddens us as well and we are truly sorry. We’re incredibly thankful for our Cinch.FM community of users.

Again thank you for being a Cinch.FM user.

Sincerely,

Bob Charish, COO Cinch.FM

Saga: the contextual app that shows us what Google Glasses could do, albeit today

Saga just launched.

What is it?

A new kind of mobile companion. It studies what you do. How you do it. When you do it. Where you do it. Who you do it with. It’s an app that studies your context and builds an intelligent companion.

Yes, it’s iPhone only today, but will come to Android soon.

Here founder Andy Hickl shows me the app and explains to me what it does, and how it’ll protect my privacy.

This app, after you run it for a while, tells you all sorts of stuff about you, and your day coming up.

It competes with a bunch of things. Including Siri, PlaceMe, and others. I’ll give a more full report in about a week.

Speaking of apps that gather your contextual information, like Saga does, we’re writing a book on this new genre of apps and services called “The Age of Context.” Shel Israel, over on Forbes, posted our table of contents. We’d love to know what you think about that. Are we on the right track? If not, what do we need to put in the book or take out?

The press is covering this. Here’s Venture Beat’s report. Here’s Fast Company. GigaOm’s report.

The coming automatic, freaky, contextual world and why we’re writing a book about it

Robert Scoble and Google Co-Founder Sergey Brin at Last Night's Dinner in the Dark in San Francisco

First, the short version of today’s news. Shel Israel and I are collaborating on a book, titled, The Age of Context: How it Will Change Your Life and Work.

The long version:

A new world is coming. It’s scary. Freaky. Over the freaky line, if you will. But it is coming. Investors like Ron Conway and Marc Andreessen are investing in it. Companies from Google to startups you’ve never heard of, like Wovyn or Highlight, are building it. With more than a couple of new ones already on the way that you’ll hear about over the next six months.

First, the trends. We’re seeing something new happen because of:

1. Proliferation of always-connected sensors.
2. New kinds of cloud-based databases.
3. New kinds of contextual SDKs.
4. A maturing in social data that nearly everyone is participating in.
5. Wearable computers and sensors like the Nike FuelBand, FitBit, and soon the Google Glasses.

More on these trends later in this post.

This new, automatic world, is already coming. Highlight tells you when people who are using Highlight are nearby. Automatically. Google Now tells you to leave early for your next appointment because traffic is bad. Automatically. PlaceMe checks me into every place I enter. Automatically (including places you might not want others to know about, like churches and strip clubs).

We’ve also seen several other examples that are coming over the next few weeks. A TV guide that shows you stuff to watch. Automatically. Based on who you are. A contextual system that watches Gmail and Google Calendar and tells you stuff that it learns. A photo app that sends photos to each other automatically if you photograph them together. And then there’s the Google Glasses (AKA Project Glass) that will tell you stuff about your world before you knew you needed to know. There is a new toy coming this Christmas that will entertain your kids and change depending on the context they are in (it will know it’s a rainy day, for instance, and will change their behavior accordingly). New kinds of algorithmic customer support is being developed by retailers and even at Rackspace that will answer your questions differently depending on your context (we are developing ways to figure out that you aren’t happy before you even call and yell at us, for instance, Rackspace has hired one of the world’s experts here, Harry Max, but we aren’t the only ones thinking about this). We’ve already talked to automobile companies that are thinking about this in a big way (and even startups like Waze are trying to show you stuff about the road before you get there).

Add to that new kinds of software developer kits coming from major companies like Qualcomm (AKA Gimbal), which will gather this new kind of contextual data together, send it off to cloud servers, where developers can build new kinds of apps that will, in real time, hook up to all sorts of databases about us and the businesses we buy from or work for, and bring us back interesting smart alerts and more.

Our announcement this morning: The Age of Context: How it Will Change Your Life and Work

Anyway, it’s very clear to us that there’s a major new trend underway and, so, today I’m announcing that I’m writing a book together with my pal, and Forbes author, Shel Israel (we wrote a book that kicked off the social age seven years ago, called “Naked Conversations” that is still being used in Universities and as a guide to corporate communicators). His take on the book is up on the Forbes Blog, or will be soon.

We will take on the fears of this new world and explain why users will end up giving over their most private of information. You will store everything you do in life in this system and, to most, that is extremely scary. Yes, these systems can even tell when you are having sex and, worse of all, will know what brands you like and where your favorite gas station is. Way over the freaky line for most people, at least today, this future is coming and coming fast thanks to a new range of sensors and contextual SDKs (software developer kits) that will sit on our smart phones and other devices we’ll wear.

We will also interview dozens, if not hundreds, of businesses about how they are preparing for this age of context. Already we’ve started this process, talking to car manufacturers, wineries, and many startups.

Shel and I are both seeing the same thing from different points of view. For the past few months he’s been working for Forbes, headed around the world to interview business executives. He has access to companies that I don’t, especially since he’s traveled the world after writing books, on the social age, on Twitter and How to Give Presentations (he used to help startups get ready for big demos).

Thanks, too, to our friends Buzz Bruggeman and Andy Ruff who introduced us years ago and told us to write our first book.

The book will be written over the next nine to 12 months, we’re hoping to publish it sometime in the first half of 2013. Right around the time the first Google Glasses come out. Why then? Because that’s when the Contextual Age will be very clear to everyone and businesses will need to figure out what to do because of these shifts. Just today I talked with the founder of Informix (he now runs the Connection Cloud, which is going to connect all of the cloud systems inside enterprises together, to give enterprise developers the tools to build real-time contextual systems that will do for businesses what the Google Glasses will do for consumers).

How will the book be funded?

Right now we don’t quite know how the book will be funded. The book industry is in extreme turmoil and we can’t bankroll it all ourselves. Just a single trip to see, say, what Ford is doing in Detroit, costs thousands of dollars. Double that if we both go. We have some ideas:

1. Get a corporate sponsor to bankroll the book and other media that will spring out of it. That’s happened on other books, like the Day in the Life series of photo books (IKEA and others sponsored those). If you’d like to participate, please get ahold of us at scobleizer@gmail.com.

2. Get a traditional book publisher to give us an advance to give us some funds to produce the book (that’s how we did Naked Conversations). Unfortunately, though, the book industry is less willing to do that at a significant level.

3. Fund it with a cloud-funding site, like Kickstarter (there are several to choose from, Kickstarter is just the most popular).

4. Some hybrid approach, or some approach where we sell access to chapters. There’s lots of innovation to come in the book industry, thanks to lots of people reading books on iPads, Kindles, and other mobile devices.

5. Fund it by doing speaking gigs or developing conferences around the idea. Other authors have done this, by charging $20,000 per speaking gig, which they use to fund book development, or pay off credit cards that get overused while investing time into a book.

There are other ideas, too, and we’re interested in hearing about them, (please write me at scobleizer@gmail.com). It’ll cost about $100,000 to do this book right over the next six to nine months.

So, what’s Rackspace’s role in this?

Rackspace is very excited by this new world. We are already seeing our customers building contextual apps, systems, and infrastructure and we want to help further innovation in this space by providing a set of open source and open cloud technologies that will enable developers to innovate on faster. Open source is a big trend, driving this book, and investors are behind that big time too, see Andreessen Horowitz’ $100 million investment in Github, for instance.

Rackspace is funding my research behind this book (I’m a full-time employee of Rackspace), and, indeed, already am doing interviews like this one with the CEO of CouchBase, the database that Zynga is running on.

Back to the trends

Let’s talk about the trends, introduced earlier.

Proliferation of always-connected sensors.

Your cell phone, alone, has these sensors: Video, Audio, GPS, Gyroscope, Accelerometer, Compass, Gravity, Wifi, Bluetooth, and possibly Temperature, and Barometer. All of these sensors can be used to figure out what context you are in. Are you walking, driving, skiing, sitting? These sensors can already know (companies like Alohar are already studying them and sending that data up to the cloud).

New kinds of cloud-based databases.

There are new kinds of cloud-based databases. Take a look at Firebase, for instance. http://www.building43.com/videos/2012/05/07/firebase-syncing-data-between-clients/ has my interview with its founders. This is a real-time system that enables new kinds of applications to be written. Add to that CloudBase, which already runs Zynga and is about to see a major revision that will allow real-time searching. Or, even, other kinds of social databases, like Pearltrees, which lets you organize data into contextual trees (interview with them coming soon).

New kinds of contextual SDKs.

Qualcomm’s Gimbal is only the first. https://www.gimbal.com/ It lets you build new kinds of geofences, interest sensing, and other features that will enable developers to bring this new world to us.

A maturing in social data that nearly everyone is participating in.

Facebook, Twitter, LinkedIn, Quora, and Google+ are all maturing very quickly. Facebook, in particular, has built APIs that enable new kinds of apps. Highlight shows the way here, with it you can see people near you who are already using the app. On its display you can see what Facebook likes and friends you share in common with this person.

Wearable computers and sensors like the Nike FuelBand, FitBit, and soon the Google Glasses.

When you go to the doctor in the future he or she will be able to see your vital statistics like weight, exercise activity, and more, thanks to sensors many of us are already starting to carry around or use. I have a FitBit scale that doesn’t just weigh me, but shows me my BMI (Body Mass Index). Just so I know how obese I am. Soon other sensors and contextual systems will arrive, too. I used one from Empatica, while on stage at the Next Web Conference. It is a galvanic skin response sensor which measures my emotions in real time. Imagine how companies could use this to improve customer support! (I’d love the airlines I use to see my graph as I interact with its employees, for instance).

Add these trends together with major announcements made by Google (who already shipped Google Now and has already previewed the Project Glass at its developer conferences) and the reactions I’ve gotten to posts where hundreds of comments have come in, like this post written last week, and we see there’s a need for a book to help everyone see what’s going on and how to take advantage of the new contextual age.

The role of my blog is going to change

Starting today I’m going to focus my blog here totally into this new project and what I’m seeing in the world over the next nine months. There are plenty of other places to watch me publish other things in my life (I’d recommend subscribing to me on Facebook, which is the best place to follow me since you’ll see my Quora answers, all my posts on Google+, my Soundcloud podcasts, my photos posted in various places, including on Facebook, and all my videos I post on various YouTube channels, and, of course, my blog posts here).

Next steps

We’re already working on the book and Shel will publish early versions of chapters onto Forbes where we can gather feedback about them. When we published Naked Conversations putting our work into the harsh eye of the public dramatically improved the book. People around the world gave us critiques, added new ideas and companies to it, and even grammar corrected our work. That process was totally unfamiliar to the book industry back then (we forced our publisher to accept it, rather unwillingly I might add) but it’s interesting to note how few authors are using that technique seven years later. It’s invaluable and you will definitely be part of every step of this process (which is why we’re announcing that we’re working on this now).

Anyway, read Shel’s post over on Forbes which adds more details about this project and let us know what you think.

PHOTO CREDIT: Photo taken of me and Sergey Brin, Google Co-Founder, by Thomas Hawk. Sergey is wearing the Project Glass prototypes that Google will release to developers sometime in 2013 (Scoble is the 107th purchaser).