You want to get tickets to the cool concert coming to town, or to Friday’s baseball game. How do you do it? Most of us head off to some ticket site, probably owned by Ticketmaster, and hope we win the lottery and get good seats.

FanSnap has a better idea. They show you in the stadium where you’ll be sitting and show you how much each seating area costs.

Here Mike Janes, CEO, introduces me to his company. He’s a smart guy, too, was the first manager of Apple’s online store, so his thoughts on online retailing are ones worth listening to.

UPDATE: TechCrunch writes that it’s the new Kayak of event searches.