Why Kara Swisher and Walt Mossberg are wrong about naming Web 3.0 "Web 3.0"

Can we just head this trend off at the pass? It seems that Kara Swisher and Walt Mossberg, at their “All Things D” conference announced the beginning of the Web 3.0 era.

That’s ridiculous.

And I’m not the only one to think so.

Short aside: It’s interesting that neither Kara nor Walt show up very often on friendfeed, which is the best example of the 2010 Web right now. Kara Swisher has made a total of five comments there. Walt is even worse, doesn’t bring any items in there, and only has six comments. How can you know what the 2010 Web is, if you don’t use it and don’t participate in it?

The Web does NOT have version numbers. Naming what was going on in the last eight years “Web 2.0” did us all a large disservice (Tim O’Reilly did that, mostly to get people to see that there was something different about the Web that was being built in 2000-2003 than what had come before).

But by naming it a number, I believe it caused a lot of people and businesses to avoid what was going on and “poo poo” it as the rantings of the new MySpace generation (which was just getting hot back then).

See, the Web changes EVERY DAY and a version number just doesn’t do it justice. Think about today, we saw Microsoft announce a major new update to its search engine, named “Bing,” that turns on next week and is already getting TONS of kudos. Seriously, in the rental car shuttle today a guy I met said the demo he saw at Kara and Walt’s conference was “awesome.”

Also today was Google’s Wave, which caught everyone by surprise and which sucked the oxygen out of Microsoft’s search announcements. Check out all the reports that I liked from around the world this morning.

But, back to the theme of this post. There IS something going on here. I covered it a few weeks ago.

The things that are happening are NOT just Twitter and search. Here, let me recount again what is making up the 2010 Web:

1. Real Time. Google caught the Wave of that trend today BIG TIME.
2. Mobile. Google, again, caught that wave big time Wednesday when it handed Android phones to everyone at its IO conference.
3. Decentralized. Does Microsoft or Twitter demonstrate that trend? Not really well.
4. Pre-made blocks. I call this “copy-and-paste” programming. Google nailed it with its Web Elements (I’ll add a few of those next week).
5. Social. Oh, have you noticed how much more social the web is? The next two days I’m hanging out on an aircraft carrier with a few people who do social media for the Navy.
6. Smart. Wolfram Alpha opened a lot of people’s eyes to what is possible in new smart displays of information.
7. Hybrid infrastructure. At the Twitter Conference this week lots of people were talking about how they were using both traditional servers along with cloud-based approaches from Amazon and Rackspace to store, study, and process the sizeable datasets that are coming through Twitter, Facebook, and friendfeed.

So, why doesn’t a version number work for these changes? Because they don’t come at us all at once. A lot of these things have been cooking for years. The Internet makes iteration possible. Tomorrow will be better on the Internet than today. In the old world of software you’d have to wait for the compilers, then you’d need to distribute tons of CDs or disks. That no longer needs to be done.

The idea that we have a version for the Web is just plain ridiculous. It makes the innovations we’re implementing too easily dismissed. How many times have you heard that “Twitter is lame?” I lost count 897 days ago.

Now, is using a year number, like what I’m doing, better? Yes. It gets us out of the version lock. And it makes it clear to businesses that if you are still driving around a 1994 Web site that it’s starting to look as old and crusty as a 1994 car is about now. Executives understand this. It’s a rare executive who drives an old car around. Most like to have the latest expensive car to get to work in.

Same with the Web. Calling it the “2010 Web” puts an urgency into what’s happening. If your business isn’t considering the latest stuff it risks looking lame or, worse, leaving money on the table. Just like driving a 1994 car risks looking lame or, worse, breaking down a lot more often than a newer car.

Is the year metaphor perfect? No, I’m sure there are a few things wrong with it. For one, if you want to host a conference based on the “trend” you’ll have to change your conference name every year. That costs money, which is why conference companies like to have more stable trends that they can exploit for a few years, at least.

Also, there are some clear “eras” in the Web, so I could see wanting to suggest that we’re in the third era of the Web, but I’ve been studying this for the past eight years and calling the second era “Web 2” actually held us back because mainstream users didn’t think anything was happening in the past few years and Web 2.0 became a useless phrase anyway.

Anyway, can we use year numbers to describe the Web now? It’ll make it easier to evangelize the modern world to businesses. We’re entering the 2010 Web, that’s what I’m exploring. Calling the Web a version number is for people who don’t really understand, or participate in, what’s going on here. Kara and Walt, you gotta do better here.

Watch the Google anthill move toward social and real time

This week is a key moment in Google’s life. It is being challenged by a change in the ecosystem. We’ve seen this happen with other companies before. Remember Microsoft in 1994-1996? It responded to the changes in how we exchange information by turning the company hard toward the Internet. Too hard, actually. Bill Gates steered his battleship right into the DOJ’s iceberg. The water it took on from the gash in its side slowed it down for eight years already.

This week Google is having its I/O conference. Executives there told me to be there to witness the shift. They’ve also given me a small look at some of what’s coming. One even told me that it’ll be like the first Microsoft NT developer’s conference in its importance of what gets shown.

I remember that conference, back in 1994. Jim Fawcette and I were sitting there in one of the first rows and he elbowed me and said “Gates just announced Chicago and Cairo.” That was Windows 95 and what was supposed to be the next version of NT, which never really shipped, although what was important about that was Microsoft was about to see the most significant switch in Operating System usage the world has seen up to that point, or since. We were moving from command lines to GUIs. It’s one of those times when you can see tech industry history shifting all around you. In the back rooms at that conference, though, the real shifts were happening. The geeks were restless about this thing called the Internet. Within a year of that conference Gates had to admit that something was happening and told the geeks to shift direction and focus more energy on the Internet. When Windows 95 shipped in late 1995 it had an Internet stack and a Web browser.

But now back to Google. I thought about using a metaphor of a battle ship, like what worked with Gates, but, see, Google is more like an ant farm. Which is why I put this video (hosted on Google’s YouTube, of course) up front and center.

Google is much more decentralized than Microsoft was, and is (and Microsoft was much more decentralized than IBM or other companies that came before it, which is what made it so dangerous when Gates said “turn, turn, turn toward the Internet” to his troops).

Google is more like an ant hill. One powered by 20% time which is how the ants find out where the food is. Heck, enough of Google’s ants have left to join Facebook, Twitter, and friendfeed, that it should be clear by now there’s some new tasty food bits that they aren’t yet munching on. Heck, friendfeed should be a major embarrassment to Google since that 14-person team has at least five Google superstars on it (the guy who came up with the idea for Google not to be evil started the company. That’s Paul Buchheit and he also ran the Gmail team. Also on the friendfeed team is the guy who ran the Google Talk team, the guy who ran Google Maps team, the designer for a whole bunch of Googley products, and the guy who ran the backend team on Gmail). Over at Facebook and Twitter I keep running into people who used to work at Google too.

And now Google’s own founders are admitting that they need to get into real time.

The ants are moving!

They have already made some significant moves recently you might have missed. First, they are now putting profiles onto the search pages. Here, search Google for “Robert Scoble” and look at the bottom of the page. See my picture and my profile? That’s Google making moves toward the real time and social webs. Big time moves.

Notice what else you see on that search for me: a Twitter profile is there. A friendfeed profile is there. What isn’t there? My Facebook profile. Even though I made it public, it isn’t there. Why is that? Is that Google heading toward troubles with the DOJ like Microsoft got in trouble when they competed unfairly with Netscape? Be careful there Larry and Sergey!

What other moves have Google been making? Friend Connect. This lets bloggers and businesses add a social network. Look for Google to expand this week on Friend Connect. You’ll see that this is a major source of food for Google’s ants to carry back to the mother ship. I’ve already added it to my blog and in about a week 511 people have added their faces to that component, despite the fact that it really doesn’t do much yet. Wait until there’s some real value there, you’ll see these numbers move up big time.

Other places Google will make big moves? In support of the open web. Open Social for applications. Already used on millions of profiles, Open Social is how Google will ship a new set of applications that are better integrated into mobile platforms (Google is on Apple’s iPhone’s front page, Facebook and Twitter are not and Google controls its own mobile platform in Android, too).

Add all this together, along with other fun demos you’ll see this week, and you’ll see that Google is making some pretty damn impressive moves. Is Google perfect? No. If it were it would have been earlier. It wouldn’t have killed Dodgeball and effectively scorned Jaiku, which enabled Twitter and friendfeed to happen. But now that enough of the ants are seeing that they need to move toward the source of new food, it’s a scary sight and one that will become obvious this week.

Let’s compare notes later in the week and see if I’m right about the Google anthill moves.

Is the real-time web a threat to Google search?

Is the Real-Time Web a threat to Google? Rackspace executive Lew Moorman sure thinks so.

He’s right. Fewer and fewer of my search behaviors have been on Google lately.

And last week friendfeed did something very important: made it a lot more possible to do powerful real-time web searches.

First, the problem with friendfeed is it is too geeky. But ignore that problem for a moment, because if they don’t get it right, or make it something that the mainstream wants, well, you’ll see the same kind of search show up on Facebook (which has been making moves lately to be much more open) or Twitter.

So, why is this stuff working?

Well, because it’s with your friends and THEIR behaviors. Your friends are a lot more trustworthy than anyone else. How do I know that? Because while I was in Davos George Colony, CEO of Forrester handed me the results of a report they did on Trust and they found that people you know are the most trusted. Far more than corporate or personal blogs. Yes, I know you don’t trust me that much. That’s OK. I don’t trust your blog much either. 🙂

But, if I know you (thanks to Twitter, Facebook, and friendfeed I have gotten to know thousands of you) I can build a much better recommendation engine.

Oh, and even more troubling for Google is that Facebook and friendfeed have a lot more metadata to study.

What is metadata? It is data about data. Well, in Google’s case, the metadata is the linking behavior of people in the web.

But look just on friendfeed. What’s the metadata there? Everytime I click “like,” something I’ve done more than 16,000 times now, I’m adding metadata. Everytime I add a comment, something I’ve done more than 8,000 times now, I’m adding metadata.

What other metadata is there? Well, they still can study linking behavior. I can link to my discussion of how cloud computing will change programmer behavior, for instance.

What else? Well, friendfeed knows how many of my friends also liked that item. They also know how many people clicked on that item (although they haven’t surfaced that information yet).

So, now, let’s look at search.

First, if I need to know who the best retailer is to buy, say, a Canon 5D Mark II, is it better to ask the people I know, like I did here on friendfeed, or go to Google and deal with the SEOs? Try doing that search over on Google. I did. Do you find a single retailer? I didn’t.

So, now, let’s get to friendfeed’s search.

Let’s do a search for anyone who has written about the Canon 5D MK II but lets constrain that to posts that have at least one like and at least four comments. Here’s the search. Note that the post I wrote just one minute ago is already in the results page. This is the real-time web.

Google won’t see that friendfeed item for hours and, even if Google’s spiders index it Google does not have enough metadata to study to let it do this kind of search.

Let’s keep going.

How is this for searching news? Well, right now Australia is burning. So, let’s search for “Australia fires” but lets constrain that search to anything that has five or more likes and five or more comments. Note the quality of the conversation that comes back.

How am I doing this? With friendfeed’s advanced search.

But it gets better than that.

How about we search for all Tweets that talk about the Australian Fires? We can do that.

“But can’t search.twitter.com do that better?” Well, yes, but can it also just show you all the Google Reader items people have shared? Like friendfeed can? No.

Can Google search show you all the Upcoming.org events that mention SXSW? No, but friendfeed search can.

Can you easily see all the YouTube videos that have the word Grammy in them? Probably over on YouTube you could do that. But can you now constrain the videos to the ones that have gotten some comments? With friendfeed you can.

But try doing THIS with Google: try finding everytime Dave Winer has commented on an item about netbooks. On friendfeed that’s easy. On Google? They don’t have the metadata to study.

Now, keep in mind that there aren’t many people on friendfeed yet. The numbers of comments there are not even close to enough to make all searches satisfying. But, look at friendfeed’s competitor Facebook. They have more than 150 million users already. What if Facebook were to get a search like friendfeeds?

Now do you start to see why I’m using Google less and less?

Lew Moorman is right.

Oh, and I got lots of answers to my Camera question before I was even done with writing this post.

UPDATE: you can search for “threats to Google” on friendfeed with this search. Fun to watch the comments come in!

The best 2009 web development tool?

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I remember the good old days of 1994. Back when your only choice of developing a web site was doing it by hand. Remember typing HTML codes like <b> and <table> and making it all work? Or, if you didn’t know what those meant, you had to pay some developer $100+ an hour to do it for you. Seriously, back then HTML developers were in short supply and building a web site was expensive. The magazine/conference company I worked for, Fawcette Technical Publications, paid more than $100,000 to build its first web site, which was a pretty rudimentary one.

Then came a bunch of tools. I liked FrontPage. But played with Hotdog. Dreamweaver. And a bunch of others that I’ve forgotten. FrontPage has been morphed into Microsoft Expression, which is still a damn cool tool, but it was really designed for last year’s web.

What about the web of 2009?

Of course you’re going to use Ajax and build Restful APIs, right? What about putting your stuff in the cloud? Of course!

So, what’s the best tool for that job?

Well, three million people have chosen Aptana’s toolset and they are about to release a tool for building cloud-oriented websites and apps.

So, yesterday I went over and got a look. Here’s the videos:

1. Discussion of Aptana’s tools and what the 2009 web marketplace looks like with Kevin Hakman who runs developer outreach for Aptana. 20 minutes.
2. Demo of Aptana’s Cloud with Kris Rasmussen, cloud lead. 18 minutes.

What will you see there? The web-development tool for 2009? I think so and so do three million other developers. Got anything that helps startups build cloud-based websites and apps better? Let’s hear about them.

Hope you’re having a good Christmas with your family. More cloud stuff on Friday when we post our interview with Tim O’Reilly and go and visit 12seconds.tv in Santa Cruz to hear how they are using cloud computing to build a popular company with almost no money invested.

Our disappearing web

Garret McMahon is right. He looked at the just-put-up “old Google” from 2001 (lots of fun to do searches and see what Google looked like back then, that index was done just a few days after I started blogging) and he noticed that lots of things that were on the Web back then are gone.

My blog, for instance, is gone for the first year and a half.

Funny, just the other night I met Internet Archive’s Brewster Kahle who was flying home on the plane I was on. We talked about this issue and he said it is troubling but that they are trying to catch a lot more now. He invited me over to meet the team, which we’ll do soon. I also visited the Library of Congress a couple of weeks ago and talked with some of their top archivists. They told me story after story of human knowledge and historical documents from our lifetimes that were destroyed. Heck, the Library of Congress itself has been destroyed by fire twice. I visited Thomas Jefferson’s library which was sold to the Library to get it started again after a fire wiped out its collections. Then, later, another fire wiped out a good chunk of his collection again.

I seriously doubt these words will survive 100 years. What about you?

72 Nice Things about Demo's Startups' Websites

OK, OK, I’ve had my weekend fun when I said, on Saturday, that most of the sites for the companies being shown at the Demo Conference suck. That conference starts later today. I got half the industry to hate me. I have people wondering if I’m a paid shill for Arrington or TC50. Hate mail continues flowing in. Etc. Etc.

That’s what happens when you only look for the bad.

So, what’s the good? Well, let’s go through these and pull out something nice about each one. Keep in mind I’m only talking about the Websites, not the company or the product/service (I should have been far clearer about that on Saturday). Many still don’t have their service or product up, so we’ll have to judge those later in the week. This was a LOT harder than finding what was bad. I’m sorry, but these sites are really hard to praise. Compare this list to the “Gold Standard” list we posted yesterday. The difference is very telling.

Accordia Group, LLC; New Rochelle, NY;
NICE? The contact us page has a real phone number.

Adapx, Inc.; Seattle, WA;
NICE? Cool pull-down menus.

Alerts.com, Inc.; Bellvue, WA;
NICE? The site talks about you and what the service does for you. Nice color scheme.

Arsenal Interactive, Inc.; Mountain View, CA;
NICE? Clean uncluttered design. Makes me want to learn more.

Asyncast Corp; Campbell, CA;
NICE? Clear call to action “Sign me up!”

Awind Inc.; Junghe, Taiwan;
NICE? It was hard to find something nice about this one, but supports multiple languages is about it.

beeTV; Milano, Italy;
NICE? Good use of stock photos. By graying them out and animating logos in, gives it a cool feel.

Best Buy; Minneapolis, MN;
NICE? Very clear progression of what you’ll get if you try this. Nice use of demos too.

BizEquity Corp.; Spring House, PA;
NICE? Sorry, nothing nice to say. Still has a page up that says to check back on Monday, September 8th. Well, it IS Monday.

Cerego; Tokyo, Japan;
NICE? Uses OpenID.

Cinergix, Pty Ltd.; Melbourne, Australia;
NICE? Good way to get people to sign up for a beta.

Clintworld; Boenningstedt, Germany;
NICE? Clean, professional design.

CoreTrace Corp.; Austin, TX;
NICE? Good video demo. Shows the presenter as well as what’s on screen.

crowdSPRING, LLC; Chicago, IL;
NICE? The visual aesthetic here is the best I’ve seen in this group.

DesignIn, Inc.; Marblehead, MA;
NICE? First site so far that looks like it will show you something different if you’re logged in. This could be a cool product (3D designer for your home) and is one of those I’m looking forward to playing with this week.

Dial Directions, Inc.; Alameda, CA;
NICE? I missed the video on this site because I saw the comic and thought that was goofy. But, oh well, the video is nice and I have added this to my phone’s speed dial already.

NICE? I love the “Subscribe RSS” link. That tells me this site will be updated and if I care about the offerings here I can have that stuff shoved to my RSS Reader. I said three years ago that you should be fired if you are a marketer and you don’t have an RSS feed on your site and I still believe that.

Enterprise Informatics, Inc.; San Diego, CA;
NICE? Google ads will fit right in here. Seriously, that’s about all I can say that’s nice about this one, sorry.

Familybuilder; New York, NY;
NICE? This genealogy app gets you back to your favorite social network fast.

ffwd.com, Inc.; San Francisco, CA;
NICE? Home page said “site is down” when I visited at 1:10 a.m. but it has a very cool color scheme and nice logo design.

Fortressware, Inc.; Mountain View, CA;
NICE? Good value statement. A new way to protect my data.

Fusion-io; Salt Lake City, UT;
NICE? Aesthetically awesome.

G.ho.st; Ramallah & Modin, Palestine and Israel;
NICE? Love the benefit statement, the slight animation, and the product. I should have been nicer to this site on Saturday, it deserved to be pulled out and complimented.

Green Sherpa; Santa Barbara, CA;
NICE? Communicates a TON in one screen.

Infovell, Inc.; Menlo Park, CA;
NICE? Nice stock photo. This is one that I really had to dig down deep to find something nice to say.

Intelius, Inc.; Bellevue, WA;
NICE? Ahh, a search box for people. On the other hand it found something that said I was a founder of Six Apart. Um, you might want to look into THAT. Heheh.

Invision TV, LLC; Bethesda, MD;
NICE? This is a demo I’m looking forward to seeing. Nice Flash-based site. Lots of animation and good aesthetic and all that.

iWidgets, Inc.; San Francisco, CA;
NICE? Good demo and nice layout.

Kadoo Inc.; Washington, DC;
NICE? Nice animation.

Koollage, Inc.; San Jose, CA;
NICE? They are revving up their “Kool Factor.” Sigh.

Mapflow, Ltd.; Cork, Ireland;
NICE? FAIL. Says I need a username and password just to visit their site.

Maverick Mobile Solutions, Pvt. Ltd.; Maharashtra, India;
NICE? Sorry, I’ll wait until later in the week.

MeDeploy; Hamden, CT;
NICE? I get the point of what this company does fast.

Message Sling; Worcester, MA;
NICE? Nice signup button. Actually, this is one of the companies I’m looking forward to getting a demo of.

MeWorks, Inc.; Taipei, Taiwan;
NICE? Good “keep me posted” submission box.

Microstaq, Inc.; Austin, TX;
NICE? Nice slogan “innovations that flow.” Why? It matches their product line.

MixMatchMusic, Ltd.; Burlingame, CA;
NICE? Nice way to let beta users in, while informing others and collecting email addresses. This looks like it could be an interesting music service, so we’ll revisit later in the week.

Momindum; Paris, France;
NICE? They integrate with my old company’s products (Winnov) so that’s gotta be nice.

OpenACircle.com; Dallas, TX;
NICE? The CEO blogs. I like the human element. Of course this is a social network/collaborative tool, so you’d expect them to get the value of putting humans on your corporate site.

Paidinterviews, LLC; McLean, VA;
NICE? Very clear, 1,2,3,4 about how this site will help you. Videos don’t work, but I assume they’ll get turned on later today.

Paragent, LLC; Muncie, IN;
NICE? Love a site that has a call to action right in your face. “Watch Demo Now.”

Photrade, LLC; Cincinnati, OH;
NICE? Nice, clear representation of value “get paid for your photos.” I love sites with clear, no BS, language.

PlanDone, Inc.; Petaluma, CA;
NICE? I love testimonials. By the way, are these stock photos? Or, did they spend real money to shoot unique photos?

Plastic Logic, Ltd.; Mountain View, CA;
NICE? Ummmm. Nice super-huge graphics. Oh, wait, I’m supposed to say something nice. Um, gee, er, ahh, well, um, can’t, sorry.

Qtask, Inc.; Burbank, CA;
NICE? They have the best video demo/tour I’ve seen so far.

Quantivo Corp.; San Mateo, CA;
NICE? This was the one site that caught my eye on Saturday and it, again, is my favorite so far.

Radiant Logic, Inc.; Novato, CA;
NICE? Big customers! Tells me this costs a lot of money and probably isn’t sold by visits to the site.

RealNetworks, Inc.; Seattle, WA;
NICE? I’ll skip this one, cause it’s not of something that’ll be shown at Demo so I’ll have to come back.

Rebus Technology, Inc.; Cupertino, CA;
NICE? It’s blue. The autoplaying music woke me up at 2:24 a.m.

RemoTV, Inc.; New Haven, CT;
NICE? Red! Need I say more?

Rudder, Inc.; Houston, TX;
NICE? This site, instead of using a stock photo that looks lame, used its product right in your face. Makes me want to try it.

Semanti Corp.; Alberta, Canada;
NICE? Tight writing.

Sim Ops Studios, Inc.; San Francisco, CA;
NICE? I love sneak peaks.

SitScape, Inc.; Vienna, VA;
NICE? Nice arrows.

SkyData Systems, Inc.; San Mateo, CA;
NICE? Actually this is a site I could probably have been nicer to on Saturday. Glad to finally see a site talking about price. I hate it when companies don’t tell you what things cost and use that as a lead generation device.

SpinSpotter; Seattle, WA;
NICE? I wonder if they’d spot this spin? Hmmm.

Telnic, Ltd.; London, England;
NICE? Clean and gets to the point fast.

TetraBase, LLC; Boothwyn, PA;
NICE? A non-rectangular design.

The Echo Nest Corp.; Somerville, MA;
NICE? Like the design. Looking forward to trying this music recommending service this week.

tikitag, an Alcatel-Lucent Venture; Antwerp, Belgium;
NICE? I think this might be most improved site in two days. Nice video that explains what this does.

Toolgether; San Mateo, CA;
NICE? Sorry, can’t say anything nice yet.

TravelMuse, Inc.; Los Altos, CA;
NICE? I want to go to Hawaii after visiting this site.

Trinity Convergence, Inc.; Durham, NC;
NICE? I wanna hear more about their picture frames and what makes them different.

TurnTo Networks, Inc.; New York, NY;
NICE? Video demo is good.

UbiEst S.p.A.; Treviso, Italy;
NICE? I bet the demo is nice. I want to see if it’ll make my mobile phone more useful.

UGA Digital, Inc.; Taipei, Taiwan;
NICE? Nice 3D logo. I wish I had a sense of what their photo frame does, though.

Unity Solutions, LLC; Clearwater, FL;
NICE? I’m getting sleepy.

Usable Security Systems, Inc.; San Francisco, CA;
NICE? Free beer.

WebDiet, Inc.; Henderson, NV;
NICE? This site has my name all over it. I’m fat and it’s a service to help me diet.

Xumii, Inc.; San Mateo, CA;
NICE? Hey, how did they get a Nokia N96?

Zazengo, Inc.; Santa Cruz, CA;
NICE? Now I’m feeling charitable because I get to go to sleep.

The future of the Web is Marc Canter's back fence

Yesterday I visited Marc Canter who was holding a BBQ. His back fence is, should we say, unique. Canter is the guy who started Macromind, which became Macromedia. He’s always been ahead of the market in recognizing where things are going. Plus he’s just fun to talk with. So, I filmed him showing off his new book and his fence. The neat thing is while we were filming that we had people participating from around the world on my little cell phone. Even now the chat room is open, so you can participate in this fun project called the live web. Sorry about the abrupt end, the 3G went away. 36 minutes, but it’s not boring. How could it be with that shirt that Marc is wearing!

Earlier in the day I got David Schmidt, CTO of PBWiki, to show me his new OpenID keyfob from Yubikey. That thing is very cool. Using that he can securely sign into all his OpenID services (like WordPress, for instance, or PBWiki) just by shoving this into his USB port and pushing a button. No more remembering passwords that are strange and long.

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