The "David's" in the war over social TV: Miso and Starling

The other day I introduced you to Comcast’s Tunerfish. Comcast has lots of advantages due to its branding and market presence. But there’s a little startup that got there first and is, in my experience, doing a better job: Miso. Here you meet Miso’s CEO, Somrat Niyogi. You’ll find him very passionate about TV. Will he win? Well, this is a disruptive area and startups tend to do better than more established companies when disruption is happening.

Oh, and if you haven’t had enough social TV, in Israel I met with the founder, Kevin Slavin, of Starling, who also has a unique perspective on this new world, although he hasn’t shipped yet and Miso has. Which one do you think will win?

Author: Robert Scoble

Scoble gives you a front-row seat on the future. Especially on platforms that use the fourth user interface, spatial computing, like virtual reality or mixed reality that will come soon thanks to his own front-row seat as entrepreneur in residence at and his past experience as futurist at Rackspace. Best place to find Scoble? On his Facebook page at